Gogo Squeez conveys well the lifestyle of the consumer. You can tell that this is not only for your regular kid, but its for an active kid. This cartoon like design is simplistic and cartoon-like and works very well for kids. It also shows the characters playing sports. You know the kid is active and likes to be doing things – instead of just being on the computer playing games. It’s shows well that this is an on the go apple sauce.

Valverbe shows a country side home. The serif font shows that this product has a little more class. It depicts a homey characteristic and makes you want to go to the country side to relax.

The Cat Food box shows Lifestyle packaging in that it has a picture of a real woman with her cat, whom she obviously adores. The package is saying, if you want your creature to feel happy and loved, you will buy this food.