I personally have a unusually big interest in cars, so I’m often browsing through car sites. A while ago, I came across the new BMW website. It’s always changing. I’m well aware that this blog is supposed to be of a flash teaching site, and not on a flash site that sells. This site, not only sells, but it also guides you through all the aspects and business of BMW’s corporation. The site opens to a page with four options. Or rather, you can just sit there and stare at the beautiful flash background. Four options are self-explanatory. One cool thing about the main page is that the site would go to its “energy saving” mode when it’s not in use, and makes this cool “shut down” sound. Try it, leave the main page alone for a few, and it’ll turn to its energy-saving mode. When you click on BMW USA, which is what I would click to check out what’s in stock here or what types of cars there are, another window would open up. On this page, you’ll find a “Build Your Own” link on the bottom, and other options. All of these options each have its own purposes and teaches the customer steps to getting what they want or what they’re looking for. The colors are fresh, mainly blue and white. Also good to the eyes. The sounds vary. I particularly like the energy-saving sound, because that came out of nowhere. The flash images are cleverly spaced out and also, its timelines are all in harmony with one another. This is site is cool. Check it out.
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Having read Tiff’s interesting experience when visiting the BMW website I decided to check it out myself. I’ve actually experienced something like the “energy saving” mode from an internet radio website. When the site detects no movement for a while it would stop playing music and a pop up window will appear and ask if I’m still listening. But I would’ve never thought BMW will make such a feature on their website, since people would be there browsing the site mostly.