This modern banner is found on a portfolio site. The loading screen is simple but interesting. This is an interactive banner so there are instructions during the loading process that explains.
When it’s finished loading, an image appears. You can zoom in on the image, zoom out, move it around, and show outlines. I thought this was pretty interesting. This banner is a nice preview to what we can expect to see in this portfolio site. The zoom in feature is my favorite. Banners are usually small in size so the content within the banner might be too small. Letting the user interact and zoom in on details is a nice touch.
Ad for Newfoundland Labrador Canada
This ad has terrible animation. It’s just a photo of the coastline for the background. Then there’s a separate image of two people walking across the coastline. The way they walk is very jagged and not smooth. It looks awkward. They start off really small on the left side of the banner. Then they start walking to the right and get larger (image1). When they are near the far right, their heads turns sideways and gives us a big smile (image2) then walks away and disappears. At the very last frame, the logo appears. I did not think this was a very good advertisement.