Apple is trying to make the word “app” a trademark… Freaking Apple completely lost their marbles… Programmers and developers were using the word “app” for decades to describe and computer application… “App” is just a shortened version of “Application…”
http://copymarkblog.com/category/trademark-law-generic-category/
Heres an idea, lets copyright or trademark protect the word “Dick” which is short version for the name “Richard…” Now that will be funny!