Laura Bolin Carroll writes that “media is one of the most important places where this kind of analysis needs to happen” and I believe that this is true. Such analysis needs to happen because of the growing presence of media in our everyday lives and to assist in making us informed consumers. Bolin Carroll explains why she believes its important to analyze media and I found myself agreeing with each point she made and understanding why such analysis is important. This is part of the reason why I believe that this sentence is very important. Its critical because it speaks of rhetorical analysis that is currently happening in media and that will be continue for quite some time in the near future. Because of this I find it to be a necessary topic that needs to be further explored and better understood.  To analyze why the media advertises things a certain way, how they came to realize who their target audience is and targeted them through some type or combination of rhetorical analysis seems fascinating and interesting. This includes understanding why certain items or activities are tailored towards certain age groups and what persuades people and captures their attention so much that they feel the urge to buy a product or engage in certain activities. I feel that it is important to understand media rhetoric and not become a mindless consumer who just buys items without having any limits or follows trends because of the persuasiveness and rhetoric of certain advertisements. To me it seems as though the sentence “media is one of the most important places where this kind of analysis needs to happen” allows for the onset of  an important question to be answered and an analyzation of why its so pertinent in our current society to focus and understand this.