Our Favorite Startup Events This Week

Each week, we handpick a few of our favorite (mostly free) startup and tech events for beginner and established entrepreneurs.

Week of January 22 – January 26


1. Low Cost Marketing and Branding for Start-Up and Early Stage Businesses


When: Wednesday, January 24, 2018 – 1:00pm – 5:00pm

WhereNYC Department of Small Business Services 110 William Street 7th Floor New York, NY 10038

What: Be prepared to ‘roll up your sleeves’ and work at producing your own business mission statement, elevator pitch, tagline and branding strategy as we discuss current, effective and practical low-cost marketing strategies in this interactive workshop.  This workshop will cover target marketing, marketing strategies and branding, the differences between outbound and inbound marketing; as well as the primary objectives and uses of marketing communications—all while focusing specifically on your own individual business.


2. Startup Law 101


When: Wednesday, January 24, 2018 – 6:30pm – 8:30pm

Where: Alley NYC 119 W24th street New York, NY 10003

WhatPresented by Law Professor, Aaron Wright Cardozo, have the oppurtunity to learn all about the legalities that you need to cover when setting up your business: intellectual property registration processes, including patents, trademarks and copyright, and company registration types and what each entails in terms of benefits, structures, and legal implications.


3. 10 Steps to Starting Your Own Business


When: Friday, January 26, 2018 – 2:00pm – 3:30pm

Where: Washington Heights Library 1000 St. Nicholas Avenue New York, NY 10032

WhatLearn what it takes to start your own business! This course provides a basic overview of the steps you’ll need to take to start a business and how NYC Business Solutions can guide you through each step along the way. You will learn how to develop a business plan, how to determine your legal structure, how to set up your bookkeeping, and more!


4. Underneath the Hood – Startup Tech Breakdown


When: Saturday, January 27, 2018 – 12:00pm – 3:00pm

Where: WeWork Irving Place 33 Irving Place New York, NY 10003

WhatUnderneath the Hood is a series in which we assess the technical requirements of startups along the following parameters: code requirements, hiring options, cost estimates, timelines, and potential pitfalls. Startup founders will also present to the group consisting of other founders as well as technical members such as software developers, designers, and UI/UX professionals. If you are a founder currently working on a technical concept, this is a great venue for meeting other founders and learning how startups deal with the same issues you may be facing.