Webinars for Entrepreneurs

SBDC Logo

The Baruch SBDC and the Field Center offer free workshops geared towards start-ups and established businesses.  These non-credit-bearing workshops are offered year-round and are taught by the Field Mentors who serve as faculty at the Zicklin School of Business and other established professionals.

All workshops at the Baruch College Small Business Development Center will be conducted online until further notice

2021

Thank you for your interest! All of our workshops are free and open to the public. For any questions please contact us at 646.312.4790.

 

Business Plan Essentials During this Time

Thursday, March 18, 2021 Time: 2:00pm Closed
Presented by Elisa Balabram

The Business Plan is a vital tool to help entrepreneurs and small business owners to develop a strategy to overcome the current challenges, and to thrive. In this workshop, participants will learn the basic format, and essential elements expected in a business plan. The plan will serve as a guide to launch/grow a small business, to understand the current market landscape, to apply for loans, and/or to attract investors.

Workplace and Workforce Flexibility In Times of Covid

Monday, March 22, 2021 Time: 2:00pm Closed

Presented by Lauren Aydinliyim

Despite the many devastating impacts of the COVID-19 pandemic, we have witnessed inspiring entrepreneurial creativity and flexibility in the past year. Join us to discuss how you have or can move forward with your business, your employees, and your customers. Specific topics include rehiring and re-engaging your employees (New York state-specific), whether you can require employees to get a COVID vaccine, and strategic planning for the future. Time will be reserved for brainstorming and Q&A.

You’re Charging the Wrong Price

Thursday, March 25, 2021 Time: 4:00pm Closed

Presented by Glenn Emanuel

So how did you set your prices? “I figured this is what the market will bear.” “Well, my competition is charging X so I charged X.” “My competitor is charging X so I undercut them!” “It cost me X to make and I want a profit of Y so I charge this amount.”
All of the methods above have something in common – they are all wrong. All are costing you money left on the table and all are costing you customers. Come to Professor Emanuel’s Value Based Pricing seminar and learn in one night how to correctly set prices for now and forever
.

Business Model for Artists

Wednesday, April 7, 2021 Time: 5:00pm —  Closed

Presented by Elisa Balabram

Are you an artist, painter, writer/author, photographer, designer, or musician? Have you developed your craft and love creating, but have a hard time turning it into a business? Learn the art of creating a business model to help you turn your talents and art into a business. You will have a chance to start working on your own business model during the workshop – if possible, have a notepad and pen/pencil ready.

 

Creativity In Entrepreneurship 

Thursday, April 15, 2021 Time: 4:00pm — Closed 

Presented by  Maria Halbinger

This webinar will discuss the importance of creativity in entrepreneurship. What is it that makes somebody creative? Is it personality? Is it the environment? Can it be learned? And, what is creativity to begin with?  These and more questions will be addressed in this webinar and hands-on lessons learned discussed.

 

Business Plan Essentials During This Time

Wednesday, April 21, 2021 Time: 5:00pm — Register

Presented by Elisa Balabram

The Business Plan is a vital tool to help entrepreneurs and small business owners to develop a strategy to overcome the current challenges, and to thrive. In this workshop, participants will learn the basic format, and essential elements expected in a business plan. The plan will serve as a guide to launch/grow a small business, to understand the current market landscape, to apply for loans, and/or to attract investors.

 

Preventing People Problems

Monday, April 26, 2021 Time: 2:00pm — Register

Presented by Lauren Aydinliyim

Having employees is exciting, but there are many ways it can go wrong. Join us to learn about: what you shouldn’t say in a job ad, employees versus independent contractors, paying hourly or salary, employment contracts and offer letters, providing employee benefits, non-competes, and non-solicitation agreements, and more! In addition to “best practices,” we will discuss federal and New York specific requirements.

 

Tell me the Story of your Venture 

Tuesday, May 4, 2021 Time: 4:00pm — Register

Presented by  Glenn Emanuel, Lecturer 

Every Entrepreneur, at every stage, needs the ability to communicate their idea, vision and venture to Stakeholder groups. What actually is the story of your venture? Even if my idea is simple, every business has so many moving parts. How do I get noticed when suppliers, investors, customers, etc. all have more options than they can support?

In this seminar you will learn exactly that by doing and learning from others. Mastering this could very well mean the difference between success or failure at any life-cycle stage..

 

Strategy for Non-profits and Social Entrepreneurs

Monday, May 10, 2021 Time: 4:00pm — Register

Presented by Christopher Meyer

Everyone recognizes that businesses need a strategy in order to guide them, but what about not-for-profits and socially-focused organizations? Many NFPs think that if they have a five year fundraising goal, then they have a strategy. And many of these organizations think that their mission and passion can guide them. We argue that mission and passion aren’t enough. Instead, a few key ideas from the world of business strategy can help social ventures improve their chances of having a successful, sustained organization.

————————————————————————————————————————————————————————————

 

 Fall 2020

Re-engaging and Re-deploying Your Workforce During COVID-19 Phased Reopening’s

Wednesday, September 23, 2020 Time: 6-8pm CLOSED

Presented by Lauren Aydinliyim, Lecturer

As businesses begin to consider reopening following the initial COVID-19 pandemic, many questions abound. This seminar will provide guidance on leveraging and redeploying your small business’ existing human capital. Specific topics include rehiring guidance (New York State-specific); suggestions on surveying employees for skills and comfort-levels; and strategic planning for the future. Time will be reserved for brainstorming and Q&A.

Preventing People Problems: HR Basics for Small Business

Wednesday, September 30, 2020 Time: 6-8pm CLOSED

Presented by Lauren Aydinliyim, Lecturer

Having employees is exciting, but there are many ways it can go wrong. Join us to learn about: what you shouldn’t say in a job ad, employees versus independent contractors, paying hourly or salary, employment contracts and offer letters, providing employee benefits, non-competes, and non-solicitation agreements, and more! In addition to “best practices,” we will discuss federal and New York specific requirements.

Business Plan Essentials During This Time

Monday,October 19, 2020 Time: 6-8pm CLOSED

Presented by Elisa Balabram, Lecturer

This webinar introduces the entrepreneur and small business owner to the basic format and concepts expected in a business plan. Participants will learn tips on
how to think like a potential investor as well as have a chance to start writing their
own plan.

You’re Charging the Wrong Price!

Wednesday, October 21, 2020 Time: 4-6pm CLOSED

Presented by Glenn Emanuel, Lecturer

So how did you set your prices? “I figured this is what the market will bear.” “Well, my competition is charging X so I charged X.” “My competitor is charging X so I undercut them!” “It cost me X to make and I want a profit of Y so I charge this amount.” All of the methods above have something in common – they are all wrong. All are costing you money left on the table and all are costing you, customers. Come to Professor Emanuel’s Value-Based Pricing seminar and learn in one night how to correctly set prices for now and forever.

BUSINESS LEGAL ORGANIZATIONAL
STRUCTURES

Wednesday, October 28, 2020 Time: 6-8pm CLOSED

Presented by Donna Gitter, Professor of Law

This webinar will explain to entrepreneurs the various legal ways to structure and protect their businesses, such as sole proprietorships, partnerships, limited liability corporations, and corporations. The advantages and drawbacks of the
various business forms will be explored.

Intellectual Property Issues Facing Entrepreneurs

Monday, November 2, 2020 Time: 6-8pm CLOSED

Presented by Donna Gitter, Professor of Law 

This workshop will explain the major methods of protecting your intellectual creations such as copyright, trademark, patent, and trade secret. Throughout the seminar, we will discuss when each category applies, how to obtain the protection, and how long it lasts. You will leave the seminar well informed.

Tell me the Story of your Venture

Wednesday, November 11, 2020 Time: 4-6pm CLOSED

Presented by  Glenn Emanuel, Lecturer 

How does one communicate the complexities of an idea, vision, or venture? How to get noticed in a landscape where suppliers, investors, customers, etc., have more options than they can support?

The answer is in learning not only how to tell the story of your venture, but in knowing what actually is the story of your venture. In this seminar, you will learn exactly how to communicate your story by doing and learning from others. This is the key, stakeholder impact tool which too few entrepreneurs are taught. Mastering this could very well mean the difference between success or failure at any lifecycle stage.

Creativity in Entrepreneurship

Thursday, November 19, 2020 Time: 6-8pm CLOSED

Presented by  Maria Halbinger, Assistant Professor in the Narendra Paul Loomba Department of Management at Baruch College 

In this webinar we will discuss the importance of creativity in entrepreneurship. What is it that makes somebody creative? Is it personality? Is it the environment? Can it be learned? And, what is creativity to begin with? These and more questions will be addressed in this webinar and hands-on lessons learned discussed.

css.php