Email Excellence
I went to the “Email Excellence” workshop a month or so ago, and as procrastination has it, I’ve only now gotten the willpower to write about it.
As one could infer from the name of the workshop, it’s about how to write effective email. I thought the entire workshop was extremely helpful from start to finish. The speaker was I think the head of a company that specializes in email communication (or something along those lines), and, as expected, was extremely knowledgeable in the topic. He knew how to engage the audience and made the whole workshop interesting and not boring at all.
The centerpiece of the whole workshop was it being the job of the writer of the email to make the reader’s task of reading the email less of a burden. In other words: It’s the job of the writer to simplify the reader’s job of reading. Like, for example, you don’t want to send someone who can only be reached by e-mail on their smartphone a long, verbose email. That is the last thing they want to do on a phone—to scroll through a wall of text on a phone. One has to be concise when writing emails.
The workshop was extremely helpful, and sure I’ll put what I learned in it to good use once/if I’m required in the future to write a profuse amount of emails.
