The 5th Annual Symposium on Sustainable Business Profits and Politics

The 5th Annual Symposium on Sustainable Business
Profits and Politics
Sustainability and the Global Corporation
Friday, February 8th at Baruch College

About the Program
Join Baruch College’s Robert Zicklin Center for Corporate Integrity and Corporate Communication International for our 5th Annual Symposium on Sustainable Business: Profits and Politics – Sustainability and the Global Corporation on February 8th.
It has never been more important for a global corporation to follow sustainable business practices. Many corporate stakeholders, governments and NGO’s are calling for nothing less. At the same time, it has never been harder for multinational corporations to be sustainable. The increasingly complex national and international political landscape, mounting evidence of climate change, human rights and social issues, and an uncertain economic environment all pose real challenges to would-be sustainable corporations. This year’s Symposium will examine how multinational corporations are attempting to overcome these challenges. The Symposium will explore ESG, the acronym which describes the three areas of focus used – environment, social and governance – when measuring and reporting on business sustainability and corporate social responsibility.

Environment – 9:05 to 10:15 AM
The debate over human contributions to global warming has become increasingly political, confounding science and lobbying.  This panel will investigate the influence of large and powerful corporations on the energy and economic policy making of sovereign nations.

Gary Sheffer, VP, Communications & Public Affairs, GE
Amy Davidsen, Executive Director, The Climate Group

Social – 10:30 to 11:45 AM
Major global corporations have been accused of falling short of their own labor and trade standards when operating far from corporate headquarters. How have they responded and do their current practices now reflect who they say they are, as well as meet emerging global social standards for corporate responsibility and ethical behavior?

Jorge Perez-Lopez, Executive Director, Fair Labor Association
Marcela Manubens, SVP, Global Human Rights & Social Responsibility, Phillips-Van Heusen Corporation

Governance – 12:00 to 1:15 PM
Transparency and stakeholder engagement are two sides to the coin of good corporate governance. This panel will discuss the challenges of both being transparent (how much? and to whom?) as well as stakeholder engagement (what do stakeholders have a right to ask of the corporation?).

Cindy Drucker, Executive Vice President, Social Impact, Weber Shandwick
Jeanette M Franzel, Board Member, PCAOB
Olajobi Makinwa, Head of Transparency and Anti-Corruption Initiatives, UN Global Compact Office

Wrap-Up – 1:15 to 1:20 PM

Networking Lunch – 1:20 to 2:00 PM

*Agenda and Panelists subject to change

Co-Sponsored by:
Corporate Communication International strives to enhance the performance and reputation of corporate communication as a strategic management function; and to be the number one choice of both practicing professionals and scholars for information and knowledge on corporate communication. Learn more at

Registration Information:
Registration Fees (including networking lunch)
1.      Complimentary Registration – Members of the Baruch College community (alumni, students, staff, and faculty)
2.      General Registration – $95 for general public
3.      Discounted Registration –
o   Academics (non-CUNY), non-profits, government representatives – $85
o   Corporate Communication International, Arthur Page Society, RSA, NIRI and NYSSA members – $75
o   Graduate Students (non-CUNY) – $45

Register online, by phone or e-mail:
1.      Complete the online registration form
2.      Call us at 646-312-3231 or
3.      E-mail us at
After you have registered, please submit the appropriate registration fee via mail or fax.

To pay via mail:
Please make check payable to Baruch College and send to:
Baruch College
The Robert Zicklin Center for Corporate Integrity
55 Lexington Avenue, B11-275
New York, NY 10010

To pay via fax:
Please complete our credit card payment form and fax to: (646) 312 – 3351
Where & When

Baruch College’s Newman Library
25th St. (between Lexington. and 3rd Aves.), Room 750
Friday, February 8, 2013

8:30 to 9:00 am – Registration and Breakfast
9:00 am to 1:20 pm – Symposium
1:20 to 2:00 pm – Networking Lunch

The Robert Zicklin Center for Corporate Integrity is a forum for discussion of a broad range of contemporary issues confronting U.S. corporations and capital markets. Our concerns include: transparency of corporate reporting, corporate governance, examining legal and ethical corporate behavior, spotlighting executive accountability, corporate responsibility in global business development, risk assessment and amelioration, resolving conflicting corporate stakeholder interests, and evaluating the role of governmental regulation. Learn more at