Article made me think that the “graphic design” is a visual message that includes the text, colors, images, logos, etc. People through the visual message  try to convey some information and idea to the audience. It could be anything, for example –  street signs, restaurant name, cloth’s brand… Also to understand  visual message takes less time than verbal message. People to distinguish their messages from others use different fonts for the text, colors, shapes, pictures and backgrounds that make them unique.

My question for author probably would be : In world where millions banners, posters and other visual information and etc,  how to create the message that would be new and original?  I guess the answer will be that we should experiment with the old styles, mix them, reverse them to the other ways. Or to get a peace that was previously done and add something that would change their look.