What is Graphic Design? – Justin Ng.

At the first glance of the blog, the immediate thing I realized was “graphic designers work with drawn, painted, photographed, and computerized images.” After interpreting that line, it creates an image in my head and first thing that comes to mind is 42nd st, Times Square. Being a New Yorker, walking down 42nd street is like a jungle. There are thousands of people pushing and shoving, but most importantly are the design of every retail store or company. After reading the article I came to realize that there’s countless of minute details and style that goes into graphic designs. And every store has their way of portraying such a design to intrigue us, the bystander’s reaction and experience. And it is through “image-based design and type-based design” that can make all these designs shine. More importantly the way these designers chose to convey their message is vital. It taught me that everything was not simply copied and pasted. But through careful decision-making only then the iconic 42nd street stands out the way it does.

One question i have for the author is, how does one differentiate what type of type-based design to use? One probable answer would be for example, if your poster is about a movie, you try to use words and a font that has a direct vibe. Whether it be a suspenseful or a thriller movie, the design has to be able to “arrest your attention.” Different designs will portray different meanings, which is extremely important. And it is through the expert graphic designer’s eye that they are able to convey such a message through something as simple as one word.