I always knew that Graphic Design was such a versatile and wide-spread idea, linked to many different industries and businesses. But, until this article I never really realized how important it is in communicating. It’s practically everywhere, whether we consciously think about it or not. The article did a strong job of explaining the three different types of designing: imaging, type, imaging & type, and logos. At the end of the day, graphic design is a form of communication just like a speech, a song, or a commercial. I find it interesting how a company or a business can completely change its audience or the way it is perceived by its audience just by a different website home-page layout, business card font, or even billboard design.

If I could ask the author one thing, it would be where the line gets drawn between creativity and functionality for Graphic Design. Is Graphic Design considered an Art or a tool in the business world?  My personal answer to this question would both. Without starting with creativity, artistic talent, or some sort of inspiration, you will not understand the purpose or function of your design. It also can depend on the type of Graphic Design one wishes to pursue. For example, a t-shirt designer may not look so much at functionalities of the t-shirt, rather the intricate design or logo that will make it unique or eye-catching. Conversely, a web-designer may take into account both creative elements as well as functional elements.