Kristina Rozentsvayg: focused research question

Posted on October 16, 2011 by kr128919

To what extent do companies trust Google’s advertising tools such as AdWords to help them obtain maximum exposure?

About kr128919

5081190214550253
This entry was posted in Homework, Research Questions. Bookmark the permalink.

2 Responses to Kristina Rozentsvayg: focused research question

  1. Yuna Chong says:
    October 22, 2011 at 6:26 pm

    Thank for your comment!
    You have a nice question. maybe you can cut out the “advertising tools” and just look into Adwords, or any one specific ad service Google provides. Or, maybe you can compare the different ad services in Google? You can also extend the question by answering: help them obtain maximum exposure to whom? Hope this helped you. ☺

  2. Stephen Francoeur says:
    October 30, 2011 at 8:49 pm

    Kristina, I think the issue is not so much how much the companies “trust” Google’s AdWords program (which is not something you can really measure or find an answer to) but to what extent they have moved away from other online advertising systems in favor of Google’s. I think there are a lot of interesting questions that can be developed in the topic area of Google AdWords. As you learn more about it through your own reading, I am confident that you’ll find a more specific topic or aspect of it that will generate an interesting research question.

Comments are closed.