I could not find the article through the Baruch library search page. I went to the NY Times website, searched for “facebook search”, sorted my results by date, and found correct article published on the 28th.

Link to article

Author: SOMINI SENGUPTA

People Mentioned:

1. Kathryn Hymes, 25 left a master’s program in linguistics at Stanford to join the team in late 2011, said the goal was to create “this natural, intuitive language.”
2. Loren Cheng, 39 led what is known as the natural language processing part of the project
3. Clifford I. Nass professor of communication at Stanford who specializes in human-computer interaction

Ideas:

1. the new search reflects an “idealized view of how people communicate.”
2. the search engine can recognize at least 275,000 ways to ask about “students.”
3. The very principle of the like button is based on a psychological concept known as homophily: the notion that people like similar kinds of people and things.