I followed several steps to find the Jan 28th NY Times article that covered Facebook’s newest search tool, Graph Search. The first step I took was to go to Baruch’s Newman Library database. I don’t usually navigate the database search engine so it was a little difficult for me to get started. The first step I took was typing in the key words “NY Times on Facebook graph search” This got me to what i thought was the right article except it was not published by the NY times. Then I typed into Google, “NY times article on graph search Jan 28.” This did not work. I tried several more failed attempts before finally going to the NY Times website. I entered “Facebook” into the search box and then clicked on “past 7 days” before finding the mystery article.

The author of the article is Somini Sengupta, she is a journalist at the NY Times. She is an expert on technology issues. In 2004, she was the recipient of the George Polk Award.

There is a number of other people mentioned in the article. Kathryn Hymes left a masters program. Amy Campbell earned a doctorate in lingustics. Loren Chang also known as the human language processor. Some of the key words used in the article were: “robospeak,” “human- computer interaction,” and “homophily.”

How I found the article – I entered nyt.com into the address bar, searched “facebook”, refined my search by specifying a specific date range (01/28/2013) and finally selected the first article from the results page (which happened to be the one we were looking for).

What you can find out about the author of the article (who she is, etc.) and what if any is her expertise on this topic – Somini Sengupta currently resides in San Francisco, graduated with honors from the University of California, Berkely and mainly covers technology news for the NYT. She is currently the Technology Correspondent at The New York Times. In her previous years she was the New Delhi Bureau Chief and West Africa Bureau Chief at the NYT.

A list of all the people mentioned in the article and a phrase of two about each that sums up who they are
– Kathryn Hymes –  Left a master’s program in linguistics at Stanford to join the eclectic team in developing the new facebook search. Her goal is to create “this natural, intuitive language.”
– Amy Campbell  – Another member of the eclectic team. Earned a doctorate in linguistics from the University of California, Berkeley
– Loren Cheng – Led the natural language processing part of the project. He emphasized that the searches should be adjusted to the demands of the users rather than based on the “terms” of the computer.
– Clifford I. Nass – Professor of communicaiton at Stanford. Specializes in human-computer interaction.

A list of all the keywords/ideas in the article
– Search Tool / Search Engine
– Real world knowledge
– Google
– Facebook
– Robospeak
– Code/Algorithms/Query
– Demands of users
-Human-Computer Interaction
-Like vs Dislike Button / Homophily
– Social Distance
– Synonyms