Monthly Archives: March 2013

“The online ad business is what we would call a ‘dark market'”

Are online advertisements a part of the “dark market?” And would companies go to any lengths to reach their online target audience? An article titled “U.S. Army, Target, others advertising on pirate sites” explores the efforts of putting ads on illegal websites, while the advertisers themselves continue to be the most trusted and respected firms and organizations in the world.

In this information age, online advertisements are one of the most effective ways to reach the right viewers. Connecting interests to displayed ads, pop-ups and sponsored search results are nothing new to us: we can guess what the company is trying to tell us and we are no longer questioning these occurrences, perceiving them to be normal part of the internet. Seeing an ad for a shoe company you often make purchases from or an offer for a magazine subscription you would be interested in doesn’t alarm us: we trust the firms being advertised. This article talks about the issue that comes up when this trust is no longer there.

Ads from reliable organizations such as the National Guard, Windows 8, Allstate, AT&T, Chevrolet, Neiman Marcus, Wal-Mart and consistently show up on illegal piracy websites. With lots of finger pointing going on, the culprit for this incidence wasn’t found. Maybe the Ad Council, responsible for ad distribution is to blame; maybe the firms themselves, attempting to make extra profit from reaching new customers on these websites. One thing is for certain, when you hear the Head of the Transparency Project aimed to eliminate ads on piracy sites exclaim that you don’t know “where the ads are coming from, where they’re going and how they’re accounted for,” you no longer even consider clicking on them.

Full Article: http://www.csoonline.com/article/730916/u.s.-army-target-others-advertising-on-pirate-sites

“Harlem shake” turns into “Suspension Date”

I know you all have heard of the “Harlem Shake” and at least has seen one or two videos of the dancing phenomena.. After what i am about to share with you i hope you have not made any yourself O.o.. According to Hayley Tsukayama of the Washington Post, 100 students around the United States have been suspended because they posted their own version of the Harlem Shake video on YouTube or other Social entities online. In her article, Harlem Shake’ videos lead to school suspensions,  these 100 students were suspended because some school districts believed that these videos showed inappropriate dancing. The National Coalition against Censorship (NCAC) found these suspensions ridiculous because these videos are just made for self-expression. Joan Bertin, NCAC Director,  says  “It seems a rather disproportionate response by educators to something that, at most, I would characterize as teenage hijinks.” In Eli Pariser’s book, Filter Bubble, this would be categorized as post-materialism at its best. As post-materialist we feel the urge to satisfy our self-image by expressing who we are through different behaviors and actions. Bertin also says “With more forms of expression, there are more reasons to engage in censorship if the people in charge are uncomfortable with forms of expression that younger generations are using,” which i find to be very true because the things that posted online are outrageous.

  1. Do you think the Harlem Shake video is really that bad?
  2. How do you feel about higher authority taking action against online content that people post?

Smart Technology: Intended Benefits or Unintended Misuses

This article is extremely relevant to what we discussed in class a couple of weeks ago.  When there is technological innovation, there are both intended and unintended consequences.  Do the acceptable benefits of a new technology outweigh the possible unintended misuses?  In this Wall Street Journal article, they use the example of the BinCam.  BinCam is an example of a new “smart” technology that includes sensors and cameras on everyday objects.  What BinCam does, is every time you close your kitchen garbage can, it snaps a photo.  This photo is then analyzed by a web service.  You are then given points for being “green” and recycling things you’re supposed to or having points deducted for disposing of recyclables in the trash.  Then the photo is posted on your Facebook account.  This sounds like something that is good for the environment, how could there be unintended misuses?

The author describes how these new “smart” technologies are going to become more invasive into our lives.  Soon, it will not be competing for recycling points against your Facebook friends.  There will be smart forks to tell us if we’re eating too fast, smart toothbrushes to tell us to brush more and smart kitchens to tell us that two ingredients don’t go together.  What is wrong with this?  The answer is out loss of autonomy.  Humans aren’t creative and responsible because we’re told what we “should” be doing by technology.  We are creative and responsible because we make mistakes, try new things, and generally enjoy doing things we shouldn’t do from time to time.

For now is smart technology like BinCam is mostly “good” smart.  That means that although the technology can deduct points, the user still has the option to disregard it all together.  But what happens when there are smart technologies that can’t be avoided?  The author describes these as “bad” smart.  Even though these bad smart technologies sometimes have good intentions, it completely removes the free will of a human user.  These choice removing technologies for now are driving sensors and facial recognition sensors.  However, there are endless possibilities in the future for technologies to be developed that remove the choice of a human, and the consequences won’t be so beneficial.

Would any of you use a “good” smart technology, such as BinCam, a scale that tweeted your weight to your followers, or a pill bottle that “pings” the pharmacy when your medication is low?

What other intended benefits or unintended misuses can you see coming from smart technology?

Did somebody call an… Online Doctor?

“The Doctor is In (Well, Logged In)” is an article I found on the NY Times. I found this article to be both extremely interesting and at the same time kind of unsettling. Here’s a little background: Dr. Jay Parkinson is a 37 year old doctor who graduated from Penn State College of Medicine and did his residency at both St. Vincent’s Manhatten Hospital and Johns Hopkins in Baltimore. After finishing his residency, he decided he really didn’t want to go into a private practice and work long hours for little pay. His next move was pretty bold and somewhat outside of the character of what we envision doctors to be and do.

Dr. Jay Parkinson became the founder of Sherpaa, an online website that operates as a virtual doctor’s office, examining patients via email and text messaging. He says, “We’re using the Internet to reinvent health care.” I agree with him on this, he is certainly changing the way we think about health care. And while this sounds incredibly cool and makes visiting a doctor more accessible to patients, I take a different view.

Absolutely, Dr. Parkinson is brilliant and deserves his accolades but in the long run, this method of health care could never really work. First of all, Dr. Parkinson is about making money, not helping people. For one he let his licence to practice medicine lapse. Secondly, his clients are not everyday working people, they are “Web luminaries like David Karp, founder of Tumblr, Chris Hughes a founder of Facebook,” and other company giants. These giants are very interested in Dr. Parkinson’s new health care model which will seek to cut employee health care costs  by $4,000 a year per employee. Not to mention celebs like Tyra Banks want him on their shows. I respect Dr. Parkinson for doing something as brilliant as he did, my only hope is that we don’t disguise new ways of making money as groundbreaking health care.

What do you think about this? And what implications does it have for technology and healthcare?

You can find this article at http://www.nytimes.com/2013/03/21/fashion/jay-parkinson-the-doctor-is-in-well-logged-in.html?ref=technology&_r=0

Using Facebook raises your chances of identity theft

People are always skeptical of new technology and especially unforeseen circumstances that come about. Frank Abagnale, a con-man who is now a security consultant is warning Facebook users that the more information is listed about them on social media, the easier it is for cyber criminals to steal their identity. Abagnale explains how easy it is to steal one’s identity and even easier when provided with a name, date of birth, and birthplace.

“If you tell me your date of birth and where you’re born [on Facebook], I’m 98 percent [of the way] to stealing your identity,” he said at an Advertising Week Europe conference on Wednesday. “Never state your date of birth and where you were born [on personal profiles], otherwise you are saying ‘come and steal my identity.'”

Facebook can also make users more exposed to being tracked. If your mobile device is linked to your profile, hackers can use programs to see your physical location, even if the website or app is not logged on.

Facial recognition software is also being linked with Facebook:

“Another program that is owned by Google has the ability to recognize faces and match them with profiles on social networking sites, such as Facebook. This can all be done “in just seven seconds,” Abagnale said. If someone were to snap an image on an iPhone of a passerby and upload that photo to an app, like PittPatt, that app could then be used to determine who that person is.”

With all this concern about our privacy being leaked and identity easily stolen, will there  ever be a way to still use social media without increasing our chances of personal harm?
Or will we all shift to profiles without pictures, using fake names and not being able to see upcoming birthdays of our friends?

READ THE FULL ARTICLE HERE ON RT.COM

 

 

The New Social Network

Facebook was in it prime when most of us were in middle school or highscool, and many of us left MySpace for the newer fad that was Facebook at the time. When talking to younger people I realize how “old” Facebook is becoming much like what MySpace was at our time. They seem to choose Instagram as their social network of choice, which makes sense because if you go to Instagram’s Popular page you’ll see teenage related pictures such as Spongebob “memes” or One Direction pictures. While checking Twitter I saw that many people and some celebrities were posting things on a new social network site called Pheed. Curious to learn more, I googled it and found this article about it. Pheed provides users with a platform for sharing all forms content which includes text, pictures, audio,voice notes, video, and live broadcast. Users can subscribe to other users’ channels and view their subscribed channels’ almost like what you would do in Youtube. Also, they can “love” or “heartache” specific pheeds, hashtag, pheedback as well as share content from other channels to their own via a feature called “remix” similar to a retweet. The app became #1 on the app store and it seems like it’s caught the attention of the demographic that Facebook is losing. It easy to see why people are so attracted to this new site, it has an edgier modern contemporary look and in a way it’s like all top social netwroking sites combined into one. So if you’re sick of the same old Facebook, consider giving Pheed a try.

Do you think this site has potential to have the same popularity as the top dogs of social networking? (ie. Facebook, Twitter)

 

 

Wi-Fi at Venues

http://arstechnica.com/information-technology/2013/03/the-49ers-plan-to-build-the-greatest-stadium-wi-fi-network-of-all-time/2/

 

The 49’ers, a NFL Football team in California, are proud to offer Wi-Fi access to each fan that is in the stadium. Apparently no stadium can currently support each and every fan on their Wi-Fi network. This came as news to me. When I attend large venues I often have problem getting cell phone reception on AT&T. Many people on Verizon do not have the same difficulties, as for the other networks I am unsure. I have season tickets to the New York Jets Football season and I almost never get cell phone reception. However, I have tremendous success with the Wi-Fi network. I realize that most fans most likely do not utilize the Wi-Fi all at the same time. Maybe all the fans will never need to be on the Wi-Fi all at once. In the past two years I have never had one problem with their Wi-Fi network. I have been very frustrated with the fact that AT&T will not provide better cell phone reception. Who do you think is more responsible at providing proper network connection, your current cell phone provider or the venue your currently at? Me personally I think the cell phone companies have to immediately strengthen their signals because if all venue soon have Wi-Fi than I will not need to pay for a cell phone bill.

Copyright Alert System: Six strikes and you’re out

Towards the end of February a new copyright alert system had rolled out. Essentially it is an early alert system for users that downloaded illegal/copyright content. The individuals affected by this new monitoring system are those who download from peer to peer clients. The most popular client out there are torrents. So if one day John doe decided to download the new Taylor Swift album from The Pirate Bay and the content owners of that album (ex: the recording studio) happened to find out that this file was downloaded illegal through a peer to peer network, the  content owners can inform the Internet Service Provider of the downloaders’ illegal activity and the Internet Service Provider (ex: Verizon) will send our a warning to user in the form of a pop up message and an email notification.
The rest of the article talks about the other repercussions that could occur if the user repeatedly downloads (pirates) copyrighted content.

While Internet Service Providers have been monitoring our online usage since the dawn of time, now they are seemingly passing this ability to content owners (music/movie industries). These content owners essentially could be monitoring everything that  we download, since they are screening out all of the downloads and transfers that occur through peer to peer networks. Could this lead to an invasion of our privacy? They basically have the tools needed in order to analyze our behaviors on the internet, and with the support of the major internet service providers, its as though they are free to roam around in our private lives as they so desire. Torrenter’s are not the only ones affected, even users that send files through 4shared and FileZilla are monitored since those fall in the category of P2P. What do you think? Do you think there is a much greater transparency on the net now and that we should be held accountable/responsible for our behavior on the internet? And do you think it is “fair” that these content managers are able to monitor our behavior (whatever it may be they are actually really monitoring)?

Source:

http://www.csmonitor.com/Innovation/Horizons/2013/0227/Copyright-Alert-System-Six-strikes-and-you-re-out

 

Good News Beats Bad on Social Networks

This article I found in the technology section of the NY Times relates to the “Filter Bubble” in many ways. About a month ago, we participated in a group activity regarding where we think most people get there news from and which source of news can be considered the most reliable. This NY Times article basically depicts the statistics received from research done. In this day and age news spreads like wildfire. News is spreading faster and further with the development of technology. Researchers found that “word of mouth” communication, emails, web posts and face-to-face conversations which are about news topics which are classified as “good news”. In my opinion I feel people are tired of getting the “bad news” (deaths, earthquakes, plagues, floods, etc.) from media such as television and radios, which is why people tend to share the “good news” through word of mouth, web emails, blogs, etc.

Also in this article is an opinion given by researchers that states news that spreads through conversation/word of mouth isn’t so reliable or credible. News spread through social media tend to be reliable sources. The article states, “We fill conversational spaces by saying what’s top of mind. But when you write something, you have the time to construct and refine what you say, so it involves more self-presentation.” Basically they are saying that the more time and thought we put in to spreading news via social media networks, the more reliable the story will become.

Any thoughts?

Here’s a link to the article if you are interested:

How we do research

I had a conversation the other day with some friends about how we write essays. I remembered the day when the internet could not be used for research. Not only was it not allowed but also was not possible. The majority of my time would be spent reading books in the library. However, now that the internet is so prevalent my time management has also changed. I now spend the majority of my time editing and organizing a paper. As a result I learn less about the actual topic, having only briefly read a few sentences here and there. The paper itself is going to be better written and with better content but I’m not learning as much nor am I improving my literary abilities. Also since facts are so easily checked nowadays I am more conscious of having a correct date in my paper than having a really sound argument. Do you think that students are more or less intelligent as a result of internet access?

Web Privacy Becomes a Business Imperative

This article relates to a majority of what we have already read in the “Filter Bubble”. Businesses are using a “privacy friendly” feature to give them a competitive advantage in the market. Mozilla is an example of a company doing so. Companies have noticed that people are learning towards companies which part take in this feature. Having this feature in today’s browser market is considered a competitive advantage. Many companies of web browsers and there CEO’s are debating on whether or not to produce a “Do Not Track” feature for their products. Not only computer based web browsers, but internet mobile platforms would also have the option to enable this feature. According to the article more and more users are beginning to have the “Do Not Track” signal on. “..nearly 12 percent of desktop users of Firefox and 14 percent of Firefox users on Google’s Android mobile operating system have turned on the Do Not Track signal.” As mentioned before, Mozilla is one of the first to take initiative and are really close to launching a new tool which fully blocks third party tracking software, or cookies. This is big for Mozilla since they are considered underdogs in the web browser market. This new tool could be a huge factor in users deciding what makes them feel secure.

How do you guys feel?

Do you feel this new “Do Not Track” tool is the real deal? Or are third parties still tracking you?

What do you think Pariser would have to say about such a tool?

Source:

Netflix Begins to “Swim” in Social Network Pool

As of mid-March Netflix has integrated its system with Facebook to improve customer relations. According to Hayley Tsukayama’s, journalist for the Washington Post, article “Netflix introduces ‘Netflix Social’ to display videos you watch on Facebook “ Facebook users are now able to share recent movies or tv shows that they have watched on Netflix with their friends on Facebook. This will allow Netflix customers to view more movies and tv shows defined by the amount of people that are in their social network who have watched and rated or shared them on Facebook. Since the system was normally running on recommendations to the different individual customers, which only allowed people to get streaming of a narrow margin of movies and shows, now the option of watching what friends are watching will supposedly enhance the customers experience.
I think this is a great move for Netflix because their competitor, Amazon prime, is starting to creep up into that top spot for streaming movies for a monthly profit while having great benefits for students and their online customers. Netflix convergence with Facebook will not be a definite profit builder, but it shows shareholders and its customers innovation and change towards their market structure.

  1. Will participate in sharing your Netflix information to your social network?
  2. Do you guys feel that this integration of Netflix and Facebook affects the relations in our “Filter Bubble?”

What is your name promoting?

You start typing one letter and within seconds, Google already comes up with a list of words or phrases it thinks you’re searching for. Some find it helpful or annoying, some amusing as the phrases might be completely bizarre and irrelevant to what you want. Beverly Stayart, a genealogy scholar from Wisconsin, found that once she typed her name Bev Stayart, Google automatically suggested “bev stayart levitra”. The search for the latter led to numerous ads of treatments for male erectile dysfunction. Stayart brought a lawsuit against Google in violating privacy and using her name to generate sales. The suit was dismissed.

In conclusion, the judge announced that this particular connection between her name and the product is purely incidental, it is NOT against the law “for Google to use someone’s name for the purpose of communicating information.” One doesn’t know what to think: whether it is too much for a woman to sue the search engine for an unintentional connection, or for Google to have full rights to use your name to connect to information it is probably going to undoubtedly assume relates to who you are.

Another fun fact making this lawsuit invalid is that Google doesn’t receive any value from connecting the woman’s name to a sponsored link. Sure, it may be a complete coincidence that the treatment products come up as a result, but Google still receives a percentage of profit from every time someone clicks on a sponsored source. There is still a connection between generating earnings and using someone’s name. This story just makes me wonder, is there no longer a way to protect your privacy from search engines, who are allowed to manipulate your name into any profiting scheme as long as it seems accidental? On the other hand, this particular woman may have just been unlucky with her name AND in court, as she previously attempted to sue Yahoo! and Various, Inc. for the same reasons. Both lawsuits unsuccessful.

 

Full story: http://gazettextra.com/news/2013/mar/08/elkhorn-woman-loses-internet-privacy-lawsuit-again/

Clapper vs Amnesty International

I’m not sure how I stumbled upon this link but the title caught my attention. As I read the article I couldn’t help but feel suspicious of the author’s intentions. His concerns about privacy and rights felt over sensationalized and his presentation yellow-journalistic. I did a Google search to see if I could find more information about the case to have a better understanding. I found several articles with all different view points including The Huffington Post, Forbes, and CNN. I also found Legal Information Institute associated with Cornell Law School and even an official pdf file of the opinions of the court(I didn’t know this was so easily accessible online). I was very interested in understanding what was really being decided so I thoroughly read through these items and found out that the courts were deciding on whether the plaintiffs had the right to sue the government for the right against future surveillance of their activities with international bodies using surveillance authorized under the Foreign Intelligence Surveillance Act with special concern of the amendments placed in 2008.

Now even though this supreme court case did have to do with our rights and privacy, it was not as horrible and detrimental to online privacy as my first source had made it out to be. I still feel that this ruling is harmful to us by the fact that it has made it harder for us to challenge new laws and regulations that we find dangerous and damaging until after the fact. As well as the implications that all online communication can be classified as being foreign can become a real problem.

I thought this related to our class because we have been talking about invasion of privacy by mostly corporations and online entities and have not touched on the government’s role in privacy as much. Also, due to my ‘filter bubble’ I was exposed to a more liberal opinion on the court’s decision instead of a less biased view. It also shows the importance of being able to tell what counts as a reputable source today.

How do you feel about this decision?

Do you trust your news sources, even well-regarded ones, to paint you a complete picture?

If you’re interested but don’t have a lot of time to invest in such frivolous reading, I think CNN’s summary highlights the most important points.

Mozilla blocking third party cookies

I came across this article on Consumer Affairs while browsing Reddit. You can read the opinion of others in the comments section of each site to get a better understanding of the situation taking into account that the opinions expressed there are made by those who are well informed as well as those who have no idea of what they’re talking about.

Mozilla has announced that in future iterations of the Mozilla Firefox Browser it will have third party cookies blocked by default. In this article it talks about how that may hurt small internet businesses that rely on traffic and advertisements to gain revenue. I don’t know how it all works so I don’t have an opinion on whether it’s good or bad yet. It’s an interesting read and a different perspective on the role of cookies as opposed to what we have discussed in class.

Thoughts?

 

Is Personalization Good or Bad?

neil gzaWhile visiting Youtube today I saw this recommendation at the top of my feed. Through the readings and our discussions in class I’ve become much more aware of how personalized my internet experience has become. I’m not sure if Youtube recommended me this video only because I watched “Nas-the message” or if they may also have an algorithm based on the types of videos in my history and subscriptions I have. Either way I felt extremely elated when I saw this in my feed. It was a perfect combination of my interests in science and hip hop. Being able to see a celebrity of science interview one of my favorite rappers made my night.

In our class and readings we mostly focus on the negative aspect of personalization; but my discovery today is a perfect example of how it can be used to enhance our experience.

How do you feel about personalization with what you know so far?

I thought the interview was a little bland but here’s the link to the video if you want to watch it: http://www.youtube.com/watch?v=vHfdd-PQVwo

 

Can Facebook ever become irrelevant?

I came across an article in the NY Times called, “Face-lift at Facebook, to Keep its Users Engaged.” This article examined the current status of facebook. Facebook has one billion users worldwide and is known as one of the most profitable enterprises to date. However, recently facebook suffered a drop in share value as well as unsettling news that 61% of users had “taken a sabbatical from the social newtwork, sometimes for months at a time,” due to boredom.

Facebook is always trying to reinvent itself by constantly trying to add new features. Most recently, Facebook is working to revamp the News Feed, to allow for “bigger photos, more videos and  more engaging ads.” I believe this can work for a while, if Facebook is able to get relevant News Feed data available to its users. If they can’t then they can actually alienate some users with “finely targeted advertisements” that don’t reach them.

My question is , will  Facebook be able to continue to remake and reinvent itself to keep users engaged? Can Facebook ever become irrevelant like Myspace or  other social networks that we no longer use? Or is facebook simply so valuable to marketers that they will ensure its success and that it is here to stay?

I think that the value of Facebook to users is often undervalued. Yes, many users are switching to Instagram and Twitter but Facebook is still overwelmingly better at connecting people from all corners of the earth. I also believe that facebook has become a necessary tool for marketers and they don’t want to see it go anywhere. Society is also moving towards personalization and Facebook mirrors that.

What do you think?

You are what you like. Or are you?

We’ve been discussing how Google forms an identity of you through your click signals, and how Facebook forms an identity of you through connections and sharing. What about what you like on Facebook?  Two British men have made a website and algorithm called YouAreWhatYouLike.  They claim that they can map your personality according to the things you’ve liked on Facebook, whether its musicians, politicians, movies, etc.  To do this, they divide the human personality into five areas; Openness, Conscientiousness, Extraversion, Stability, and Agreeableness.  Then using your likes on Facebook, they generate your specific personality in each of the five areas.

As we’ve seen in other places, my identity created through my Facebook Likes is inaccurate.  The one area of personality they got right for me is Extraversion.  I thought I would be the perfect candidate for this test because I Like hundreds of pages on Facebook.  I Like every musician that has ever had even one song I’ve liked, every place I’ve visited on vacation, and even my favorite hot sauce.  Maybe this mass of information made it harder for the test to get a solid image of my personality.  Is the test accurate for you?

One of the issues of this web site is the manner in which it is presented.  Pariser writes about how people are fluid, we change our personalities based on our mood and situation.  So, when YouAreWhatYouLike tells me that my Stability is “Calm and Relaxed,” the only answer is sometimes.  True, I am generally calm, yet there are plenty of times I get stressed.  This method of mapping a personality is like a horoscope,  it is full of truisms, or statements that everyone wants to believe are true.

Google Share?

US Government asked Google for user data 4,601 times.

I came across the above article from a dashboard from The Filter Bubble website, where different contributors share their thoughts on the ideas discussed in the book, The Filter Bubble, by Eli Pariser, and this article by Matt Maiorana caught my attention.

Maiorana shares and explains to us on what happens after, to the ginormous amount of data collected by Google to make “relevant search results and news” for its users. Apparently Google provides its users with a transparency report that shows ‘a detailed look at who’s asking for data and how much Google gives up’ and how the US Government has ‘asked Google for user data 4,601 times’ in a six month period alone. Scary! Not only that, our information even seems to travel out of the US, with Google providing our information to countries like France, Brazil, the UK and India to name a few. Why? I can only wonder.

Well yes, it is great news that Google shares with its users what else they do with our information and who they provide it to, and maybe profit a lot from. However, that does not settle my heart that information about me is going around, making its rounds, oblivious to my knowledge. Just because, Google is showing the entire world, every step they are taking, does not mean that the action they are doing is justifiable. I may be going off topic, by this is an exact replica of ‘the cheating boyfriend’ story, where the boyfriend expects his girlfriend to forgive him for cheating on her, because he told her the truth. Does not make sense, right? Just by putting up stats on a nicely arranged (its actually pretty plain) website, and letting its users know what they are up to, does not justify their actions. It is wrong of them to even share our information that they, in the first place, collected without our consent, or tricked us into giving. Google should not be able to get away with this, just because they are playing the ‘nice guy’ card.

How do you feel about this?

Well, you at least know how I feel about it.

UnhappyGuyBlackSS

 

Facebook Owns YOU!

Facebook Owns You.

I recently came across the above video above on Youtube. Even though this video dates back to 2010, it is of surprise to me that I did not know about this matter until now.

Facebook, apparently altered some its ‘Terms of Use’ in 2010, removing the language that read, Facebook’s “ownership of our content would end when we remove or close our account’ meaning that Facebook will save and continue to use our personal information and pictures even after we close or deactivate our account. What is even worse it that Facebook ‘quietly and suddenly’ changed their terms without sharing and bringing it to the attention to its Facebook users, as this matter was only found and publicized by an independent blogger. After much protest, Mark Zuckerberg replied with only a post to reassure Facebook users stating that ‘in reality, we would not share your information in a way you would not want. The trust you place in us as a safe place to share information is the most important part of what makes Facebook work.’

But the problem is Facebook already lost my trust by ‘quietly and suddenly’ changing the terms without publicly announcing it to its users, meaning they knew it was something sort of shady as well. And no reasonable person would trust a website that would still retain their information even after they deactivated the account. What is the point of deactivating it then? However the most disturbing thing of all is that Facebook has the right to keep all your information, to sell it to a third party if they like, and there is nothing you can do about it; no undoing the done. This scares me and reminds me of one of my classmate’s post Facebook Legal Notice- where Facebook, without her permission used her pictures. This is definitely an invasion of privacy and I wonder if Congress has done anything to stop it.