After yesterdays class I became more aware that ads are all over the internet and are directed to us indicidually. Today, checking my yahoo email, i was curious to see if they had similar data as Prof. Francoeur showed us on his google account. As I was looking for it, I ran into a link by my settings tab that said about our ads. I pasted it below. I was fascinated to see what we were talking about in class and from the “Filter Bubble” book brought to my attention and actually make use of this knowledge on my own outside of the classroom expierence.
AdChoices: Learn More About This Ad
For Consumers
The Web sites you visit work with online advertising companies to provide you with advertising that is as relevant and useful as possible. Some of the online ads you are served may be based on the content of the Web page you’re visiting; some others may be based on registration information you provide; some may be based expressly on your search history and other ads may be customized based on predictions about your interests generated from your visits to other Web sites.
Who placed this ad?
- This ad was served by Yahoo!.
Where can I learn more about how Yahoo! selects ads?
- Please read about Yahoo!’s privacy and advertising practices.
- Yahoo! may use your searches, demographics data, and location information to select the ads you see. To manage your location, please visit Yahoo!’s Location Management page.
What choices do I have about interest-based advertising from Yahoo!?
interest-based advertising categories, or opt-out of all categories, from Yahoo!- Visit the Network Advertising Initiative and the Digital Advertising Alliance to see your opt-out choices from other participating companies.
Learn More!
- Find out about how online advertising supports the free content, products and services you use online.
- Understand your choices for online advertising from the Digital Advertising Alliance.
- Learn more about online advertising from the Network Advertising Initiative.
- Explore browser controls and plug-in tools to help set and maintain your privacy choices.
For Advertisers and Publishers
Yahoo! delivers custom solutions to build your brand and drive the response you want. Yahoo!’s industry-leading targeting tools turn audiences into customers, helping you reach the people who matter to your business and deliver the right message.
Yahoo! Advertising Solutions
- Yahoo! display advertising solutions combine vast, engaged audiences with deep consumer insights, industry-leading targeting tools and other innovations to help you drive better results, and turn those audiences into customers.
- Yahoo! offers the Right Media Exchange – the first, largest Exchange marketplace for digital advertising.
Yahoo! Publisher Network
- Web site publishers can generate income from their sites by joining the Yahoo! Publisher Network and displaying clickable Yahoo! text ads, relevant to their content.