In today’s world, the social media concept is ruling not only the internet, but people’s life’s all together. Everyone is jumping on these social media websites, and Yahoo wanted a foot in the action as well. The sit sold to Yahoo for $1.1 billion!
As we learned in class, Facebook and personal identities on the web are becoming almost just as important as our physical repuatations. Facebook purchased instagram to connect both social media sites together. Is it probable that Yahoo, a search engine, purchased this social media site in order to gather more information about it’s users to better personalize ads and to help narrow down searches?