The term “kawaii” is Japanese for cute and it is a very popular theme in Japan.  I love kawaii things and I would like to share them with everyone.  There are people that think kawaii things are childish and not very useful.  The main purpose of the blog is to spread and promote the idea of “kawaii” in our lives.  I do not want to turn people in fans but I would like them to see the role that it plays in enriching our lives with joy, optimism, creativity, and color.