Summary

“The language of New Media”, Lev Manovich has five rules for new media that helps us to understand the digital media and how it works. “Modularity” is one of the concepts of these rules.

Modularity says that new media items can be separated into smaller modules and separate parts and these parts can be put back together in different ways. Because of its flexibility we can use digital content in different ways and suit our needs.

This idea of modularity is especially useful and is related to the passage that stands out the most me, which is “ New Media are cultural objects which relies for their existence and operation on computers and digital code” because it talks about the importance of digital code that makes it possible for new media items to be built again and again in different ways.

For example, a digital picture. This image is not a single signal, but as a collection of separate pixels, each of which is represented by a binary code. Since digital images are modular, these pixels can be moved around and rearranged or changed without affecting each other. More examples can be videos, music and text.

This principle is very important because it’s helpful for both people who make new media and people that use it. This has made communication and expressing feelings so much easier, just by combining modular parts in different ways that meet their own needs and preferences.

Overall, the principle of modularity shows how digital technology can change how media material is made, distributed and consumed. It shows that the fact that new media items are modular is one of the main things that sets them apart from traditional media forms and let them be flexible and changeable in the digital world.