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Author Archives: justin.karr
Posts: 1 (archived below)
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Pro Forma vs. GAAP: Investors Must Make the Choice
Given investors’ focus on earnings as a key indicator of a company’s efficiency and financial potential, earnings numbers clearly have a significant impact on public market valuations. While earnings per share calculations seem straight forward, companies often report “pro forma” EPS numbers as well. Basing valuations on these pro forma numbers versus GAAP EPS numbers can translate into significant changes in valuations.
Pro forma earnings are non-GAAP numbers and may exclude items such as restructuring charges, asset impairment charges, losses on the sale of businesses and assets, goodwill amortization, and losses on equity method investments. While companies claim that pro forma numbers are net of “items they deem non-reoccurring, non-cash or otherwise unimportant,” and that pro forma numbers portray a more accurate picture of their value and potential.
The Predictive Value of Expenses Excluded from Pro Forma Earnings study analyses the informational value of pro forma earnings numbers. The study concluded that charges excluded from pro forma earnings were in fact meaningful and important.
In the 4th quarter of 1997, pro forma earnings were 17-21% greater than GAAP numbers. This signals a cause for concern that companies may be providing financials that are misleading by removing charges which negatively impact the company’s performance, even if though GAAP require those charges to be included in earnings. Even more disturbing, is that companies will often highlight these better pro forma earnings numbers and bury GAAP numbers further back in press releases.
However, there is some value in these pro forma numbers. The SEC wrote in a 2001 release that “companies may quite appropriately wish to focus investors’ attention on critical issues.”
While pro forma numbers maybe misleading, investors are not free from a responsibility to analyze how pro forma numbers are being calculated and determining their validity. GAAP earnings numbers are also provided and investors must make an educated determination on how to evaluate a company.