A Public Relations Blog
January 21st, 2015 — Inspiration, Public Relations
In business and life in general, your internal attitude is a constant reflection outward on the people around you. In an effort to succeed and breed an environment of positivity, it’s essential that we curb our thoughts to remain as positive as we possibly can. It has been shown that having a positive mental attitude, can directly help you succeed and excel in the business world and in life.
January 6th, 2015 — Public Relations, Strategy
One of the most recent publicized revelations from the momentous hack of Sony is the announcement that Sony Pictures has considered – or, perhaps, is considering – tapping British superstar Idris Elba as the next James Bond. Now, if you were to tell just about anyone that the next man to step into Bond’s tuxedo would be handsome, refined, cultured, educated and strong, you would get understated nods. Of course he would be. And, if you added that he was a scene-chewing legitimate movie star then your audience would likely just lean in closer, interested. But, as Ronn Torossian said, “there’s more…and that’s what has people talking”Nronn.
January 5th, 2015 — Marketing, Public Relations
This time last year many in the restaurant industry were discussing the rise of the artisan burger and the demise of the fast food meal among more discerning – if equally busy – families. If they were going to pay ten bucks for a burger and fries anyway, the logic went, people would just sit down and enjoy it. But some “fast” burger joints resisted the trend. Chains like Five Guys continued to gobble up market share while other burger chain also-rans tried an endless line of gimmicks to keep up with industry Big Dog, McDonalds.
December 29th, 2014 — Public Relations, Strategy
Ronn Torossian calls it one of the most recognizable, even cliché, phrases in the world of fast food PR: “Do you want fries with that?”
