During the era of “reform and revolution”, awakened a new group of artist that went against historical forms to adopt new typeface designs that used alphabets with shapes and sizes. These avant-garde artists wanted to develop a new design that represented a vision seen by the world as one. Artists like Herbert Bayer , designer of Bauhaus type, focused on constructing letters from basic geometric shapes. This approach created the alphabet in an abstract way that became part of the revolution of modern type.

In 1925 Bayer undertook a task given by Gropius  to design a “universal  typeface”. This typeface was, in his eyes, idealistic, and captured the essences of geometric shapes and curves. This sans-serif font can also be called the Victory Type. Bayer then incorporated this type into Bauhaus printing and further on to their product catalogue.