By Sally Fay The global proliferation of the internet has spurred a sea change in modern society, affecting virtually every aspect of our lives. It’s even spawned new social concepts like ‘viral moments’ and ‘internet fame.’ The profusion of content creators and potential influencers on platforms such as Instagram, Twitch, and TikTok has reshaped how … Continue reading The Business of Influence: Baruch Alumni Make Their Mark on Social Media
