The Business of Influence: Baruch Alumni Make Their Mark on Social Media 

By Sally Fay The global proliferation of the internet has spurred a sea change in modern society, affecting virtually every aspect of our lives. It’s even spawned new social concepts like ‘viral moments’ and ‘internet fame.’ The profusion of content creators and potential influencers on platforms such as Instagram, Twitch, and TikTok has reshaped how … Continue reading The Business of Influence: Baruch Alumni Make Their Mark on Social Media 

Addressing Hate: Baruch Unveils Antisemitism Studies Laboratory

Baruch President S. David Wu (second from left) announces The Antisemitism Studies Laboratory, along with (left to right) Weissman Dean Jessica Lang, Foundation Trustee Joshua Laterman, and Dr. Sarah Valente, Director of Baruch’s Wasserman Jewish Studies Center. Baruch College has launched The Antisemitism Studies Laboratory (The AS Lab) at the Weissman School of Arts & … Continue reading Addressing Hate: Baruch Unveils Antisemitism Studies Laboratory

Real Estate Revolutionary

Today, the concept of an equity “Real Estate Investment Trust (REIT)” is a tried-and-true option for investors seeking a stake in commercial real estate—but back in 1991, it was a radical idea. And it all originated with Milton Cooper (’49, LHD-Hon. ’15).  Back in 1958, alongside commercial-construction craftsman Martin Kimmel, he co-founded Kimco Realty, the … Continue reading Real Estate Revolutionary

From the Classroom to the Community: Zicklin Students Drive Entrepreneurship in Panama

Undergraduates in the Zicklin School of Business learned firsthand that entrepreneurship isn’t just about the bottom line. As part of a course led by Professor Chris Meyer, a lecturer in Zicklin’s Department of Entrepreneurship and Innovation, students traveled to Panama to offer their consulting expertise to small businesses, artisans, and farmers. Throughout the week-long excursion, … Continue reading From the Classroom to the Community: Zicklin Students Drive Entrepreneurship in Panama

Who Moved My Watercooler? Baruch Alumni Contemplate Modern Office Culture

Over the past five years, the knowledge and service-based employment sectors in which many Baruch graduates have built their careers have faced uncharted waters. With the emergence of Covid-19 as a global health threat in 2020, companies and employees alike were challenged to adapt to new ways of conducting business, shifting to remote and hybrid … Continue reading Who Moved My Watercooler? Baruch Alumni Contemplate Modern Office Culture