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Social media addiction grows more complex each day for average users, companies, and influencers. Isaac Vaghefi, PhD—an assistant professor of information systems at Baruch’s Zicklin School of Business—is tackling the issue. Through his research, he explores why people develop addictions, potential policy solutions such as phone bans in schools, and exceptions to the rules. Vaghefi’s … Continue reading Finding Solutions to Social Media Addiction
After serving as a trustee since 2000, Luz D. Liebeskind (’85, EMS ’08) was named the President of the Baruch College Fund board on July 1, 2024. Her financial expertise and long ties to the College provide an exciting opportunity for future growth. “I’ve always said I wouldn’t be where I am without a Baruch … Continue reading A Familiar Face Named BCF President
Baruch’s Weissman School of Arts and Sciences received a grant of nearly $2 million—the largest gift since its naming— thanks to the generosity of the Edmond J. Safra Foundation. The grant will support the housing and digitization of the newly acquired Edmond J. Safra Republic National Bank of New York (RNBNY) Archives, provide scholarships for … Continue reading A Transformational Gift
In September, Baruch’s Austin W. Marxe School of Public and International Affairs invited alumni, faculty, staff, and friends to celebrate its 30th anniversary and bright future. Guests enjoyed a buffet of international food, while a lively Mariachi band provided musical accompaniment. Seven Marxe alumni were recognized as “alumni stars” at the event in honor of … Continue reading Three Decades of Impact
It was a memorable summer for Lara Abrash (MBA ’94), chair of Deloitte US (pictured left, with Joe Ucuzoglu, CEO of Deloitte Global). She served as the keynote speaker at Baruch’s 2024 Commencement in May and later attended the Paris Summer Olympics through a partnership between Deloitte and the International Olympic Committee. “Witnessing the best … Continue reading Olympic Games
This spring Bruce S. Sherman (MBA ’74) (right, in conversation with ABC News’ Byron Pitts) received the prestigious Horatio Alger Award at an event at the National Portrait Gallery. The Horatio Alger Association of Distinguished Americans, Inc., is a nonprofit educational organization that bestows its award to civic and philanthropic leaders who exemplify perseverance, integrity, … Continue reading Embodying the American Dream
When it comes to building bridges between sports teams, partners, and communities, Lina Cruz (’15, MA ’23) has tackled everything from “America’s pastime” to “the beautiful game.” She currently works as director of partnership marketing for New York City Football Club (New York City FC) of Major League Soccer—a career she never quite expected to … Continue reading Major-League Impact
Growing up in his native Guyana—the only country in South America where English is the official language—Edgar Henry (’78) heard more than his fair share of street slang when going out to the local markets. “They certainly weren’t speaking the Queen’s English,” he recalls with a laugh. For example: a thousand-dollar Guyanese bill was condensed … Continue reading The ABCs of Slang
Amy Hau (EMBA ’01) may have begun her role as director of The Noguchi Museum in January 2024, but she has a much longer history with both the legendary artist and the Queens-based institution. “I worked for Isamu Noguchi from 1986 until he passed away in 1988,” Hau explains. “At the time, it was really … Continue reading An Inspired Career
Plenty of home beermakers have dreams of launching their own brewery. But how many of those dreamers also have a marketing and finance pro for a life partner? At Montclair Brewery in New Jersey, Denise Ford Sawadogo (MBA ’00) and her husband, brewmaster Leo Sawadogo, have joined their talents to found a microbrewery that produces … Continue reading From MBA to IPA
