Critical Media Analysis- 5:50pm

This week I did my Critical Media Analysis on the reading, Bringing the Organization Back In: Social Media and Social Movements by Jen Shradie. The key term I chose was Internet Activism. Internet Activism aka #Hashtag Activism aka Clicktivism simply means using any from of electronic or online communication to spread a message and raise awareness about a social/political issue to a large audience, FAST. Whether people agree or disagree with you will determine whether or not this act becomes a social movement- where you see this message reposted or retweeted all over the place. The media I chose to represent internet activism is something that hits quite close to home considering its the day after the election, and this photo has been posted ALL OVER the place. I first saw it when I woke up this morning on my Instagram feed, and then I saw it on Facebook, then it was on Twitter and it kept popping up all day long. The photo reveals what seems to be a response to an interview question from People Magazine, Trump replying with the message below. This is a form of activism because by people reposting this photo, they are trying to reveal the character of the man we elected to be the president of our country. They want those who voted for him to feel some type of way and expose him for what he really is. Usually internet activism only goes as far as the internet. People feel that if they re-tweet or re-post they did their “due diligence” and no longer are obligated to the issue. However, today, along with this photo, were captions like “Meet tonight in Columbus Circle for a protest” or “Meet tonight in Union Square for a protest,” proving that the people who are campaigning online are also campaigning offline- which is unique to this type of internet activism. This is just one example of many forms of online activism but I thought it was especially relevant considering the time and I found it interesting that this happened post election rather than prior.

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