Tag Archives: tobacco

Smoking Ads Aimed At Kids – Downside of Child Marketing

We have been watching a lot of videos and reading a lot of material regarding marketers targeting children. We heard a lot of different voices and opinions, but the general tone of the conversation in my opinion was that companies go overboard and take advantage of children, and also put parents in a very vulnerable and somewhat defenseless position, because they cannot always afford every item on the child’s list. The dolls with the very provocative outfits, the girls in the movies and the girls in the songs, talking about and acting out very serious adult sexual situations all have affects on little girls in a negative manner. We’ve all seen the eleven year old girl walking down the street in a mini – skirt tank top and high heels, completely inappropriate attire for a anyone let alone a prepubescent girl. Also all the movies and video games with all the violent images of shootings, stabbings, murders desensitize kids to violence, and condition kids (mainly boys) to think that that is how they are supposed to act and make them more predisposed to being violent themselves. It doesn’t end there, companies even go as far as marketing lethal products like tobacco to children. They will put cartoon characters on the cigarette displays, and associate characters that the kids are familiar with, with tobacco. They call this building brand loyalty. These kids don’t stand a chance, and then people wonder why they are smoking at twelve years old, because this crap has been pumped into their brain since they weren’t even old enough to understand what was being done to them. The clip I am showing is an extreme, but its really not as far fetched as people may think.    2 year old smokes 2 packs a day

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