The introduction of Model T by Henry Ford was a turning point that put American to start using popular motor vehicles. Henry’s innovations, including assembly line production and paying his workers a wage proportionate to the cost of the car provided a ready made market for his car to be sold into.
The company was a world’s largest industrial complex along the banks of the Rouge River in Dearborn, Michigan, during the late 1910s and early 1920s. The massive Rouge Plant included all the elements needed for automobile production: a steel mill, glass factory, and automobile assembly line.
The economic system based on mass production and mass consumption came to be called Fordism.