Latinx Film and Media

Gentefied’s The Grapevine (Marvin Lemus and Linda Yvette Chávez 2020-2021)

Gentefied is a Mexican American comedy-drama television series created by Marvin Lemus and Linda Yvette Chávez, that premiered on Netflix in 2020. Sadly, it was cancelled after two seasons in 2022. Gentefied follows the story of three Mexican-American cousins and their struggle to survive in dignified ways in contemporary Los Angeles. As the title suggest, the series centers on how gentrification affect the Mexican primos threatening the things they hold most dear: their neighborhood, their immigrant grandfather, and the family taco shop.

What is gentrification?

Gentrification occurs when wealthier realty corporations, individuals or families move into a neighborhood, often attracted by lower property prices. As these newcomers invest in the area by renovating homes, opening businesses, and improving infrastructure, property values rise. This increase in property values can lead to higher rents and property taxes, making it difficult for existing residents, especially those with lower incomes, to afford to stay. Gentrification can also bring changes to the neighborhood’s culture and character, as new businesses and residents may not reflect the diversity and traditions of the original community.

Discussion questions:

1. Elaborate on the interconnected challenges brought by gentrification and represented in the episode:

.family separation

.housing

.neglect/erasure of local cultures and small businesses

.job insecurity

.dangerous and unhealthy working conditions

.different forms of displacement

2. What tactics do the characters in the show employ to resist or negotiate the effects of gentrification in their lives?

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