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Category Archives: Uncategorized
3.1 Financial Impact and Image Rebuilding
As previously stated in an earlier post, Nestle initially refused to assume any responsibility for their aggressive advertising and even denied the impact of the boycott having an effect on their finances. However, as a 1984 IndustryWeek article states, Nestle … Continue reading
Corporate Response Update
It is a matter of fact that the opinion about the Nestlé management and the company’s ways of doing business in accordance with ethical conduct and issues of morality, which has been formed in the heads of the developed nations, … Continue reading
2. Crisis Development
Crisis Development Crisis Timeline In the early 1970s the bottle-feeding and the rate of infant diseases and deaths was brought to public attention. First, the New Internationalist published the article on Nestlé’s marketing practices in 1973, called “Babies Mean … Continue reading
1. Crisis Facts
Nestlé’s Infant Formula Scandal When was the crisis? Where did the crisis occur? What happened initially? Abstract For centuries, the natural advantages allowed human breast milk to retain a monopoly in the infant food market. There was no competition because … Continue reading
Nestle- The baby killer
Most of the charges against infant formulas focus on the issue of whether advertising and marketing of such products have discouraged breast feeding among Third World mothers and have led to misuse of the products, thus contributing to infant malnutrition … Continue reading
The Nestlé boycott !!!
Hello everyone! There is a website (http://info.babymilkaction.org/nestlefree). It was quite shocking to find the website which allows the members to register “their support” for the boycott against Nestlé and even encourage organisations to endorse the Nestlé boycott via the contact … Continue reading
Crisis Facts. 1978 Senate Hearing
Edward Kennedy and Nestlé 1978 Senate Hearing http://www.youtube.com/watch?v=1-_yitXcHU0 Clip of Senator Edward Kennedy cross questioning Nestlé about its marketing of breastmilk substitutes in the developing world. 1978 US Senate Hearing on the marketing of formula in developing countries. This … Continue reading
Nestlé: MNE Profile
Nestlé: MNE Profile Nestle: Corporate Strategy “Good Food, Good Life” Nestlé Profile. What is the company’s mission? The mission of Nestlé nowadays – “Good Food, Good Life” – is to provide consumers … Continue reading
Let’s customize our blog!!!
Hello everyone! I can not figure out how we can customize our blog, change the fonts and colors, upload a new logo etc. Does anyone know how we can do so? Andrew, since you created the blog, maybe these features … Continue reading