Author: DASIA RICHARDSON

Hello My video that I want to pitch would be centerpiece on the temp scanners working at Fordham University. I have a job here as a temp scanner and I think the story would be very interesting to see and here from my coworkers. Asked them what it’s like having 12 hour shift and what there work day consist of.

2 idea is to shine light on my sisters dance company that she’s in called Lasa. She’s loves dance and I think it would be a interesting concept to she her program completely. I think that would make a great video.

Host Intro: There’s a lot of business owners that’s been around for years and but there company is still unknown. Dasia Richardson speaks to one business owner about the in and outs of their business and how it progressed since the beginning.

AMBI: Box Opening Sounds 

Track: I’m here with Julio Richardson in his Bronx Apartment, as he’s opening and closing boxes filled with clothes for his company watching sports. He’s the owner and creator of Bakery Inc. A company started years ago that he is always invested in expanding and making it worldwide.

Act:Julio: Um the company started in 2009, um that’s when we started. It first started off as a music company then we transitioned into fashion and media .

Track: Richardson  says the origin  of his company  name came from  the slang he used  in his neighborhood.  

Act:Julio: Bakery is a term ,a slang  we used to use . In a bakery they make bread So bread in the streets means you have money.The bakery is where you make your money at So that’s why we call the bakery the money spot That’s what bakery stands for.

Track: He promotes his brand using all aspects of Social Media.

Act:Julio: We promote our business through social media, word to mouth. So we do  a lot of posting off whatever we got coming , as far as if its music, if its fashion, if it’s anything else. We use the social media market and the word to moth as well.      

Track:  His company has a lot of clothing options for female and  male consumers.

Act:Julio: We sell female and male clothing,  we also  sell female and male bathing suits. So we  cater to mostly everything, We have accessories also.

Track: Threw a manufacturing business alot of the company products get made

Act:Julio: Our clothes get made threw a  manufacturer. We go somewhere and  they do print and broder and screen prints to  whatever we need as far as far as hats, skulls, etc. So that’s how we get the clothes made.

Track: Nia Richardson costumer of the Bakery Inc says that brand is very great and caters to her  needs when shopping.

Act: Nia: Bakery Inc clothing line is a very prominent line, they have a lot of cool styles which are very  simplistic but it works for different outfit choices that  you would like which is something I like tend to like when picking out clothing.I like to make sure that what I’m wearing is something I can wear over again with different type of outfits.etc.

AMBI- Box Opening Sounds

Track: Richardson always had a passion for fashion and  it was the reason  he added  clothing to his company.

Act:Julio:  I always has a passion for fashion for fashion, I was just mad at these  other companies for not making clothes that would fit me.So when I started making clothes I wanted to make clothes that would  fit me and my consumers. So I always had a passion of being fly and always wanted to  do   things that would make me stand out. So instead of me helping out another company,Ive rather just make clothes for me and have people dress like I would dress. 

Track: Richardson wants the demographic of his brand to dive into all aspects of entertainment.

Act:Julio: The demographic where trying to reach, is that where trying to bring our style into the world, Where trying to bring it within music, within fashion, and with media and film.So that’s what where trying to do where trying to incorporate the world into  into getting to know the bakery brand what we stand for and what we are.

Track:Richardson says that COVID has caused shipment problems within the company 

Act:Julio: COVID has affected are business with a lot of our orders from over seas and with shipping. So things tend to take longer now that we have COVID. So it’s been slow for us but it’s gradually getting back to normal but we still have a problem with getting stuff delivered.So COVID kinda messed us up with the shipment and a lot of orders had to be put on back order. So it messes with our business as far as  not getting our products out to the people. 

Track: Richardson wants his  business to expand worldwide and become a force in the entertainment community

Act: Julio: The thing we want for our business is for it to grow in the fashion industry so people are able to get our clothes worldwide, that’s one of the goals that we want. We also want to make sure the brand expands in all other aspects of the game. As far as fashion, as far as music, as far as media So that’s the goal for the brand we want to do a lot of stuff to incorporate everyone into our world.

Track: Coming soon Bakery Inc is diving into the podcast field of entertainment. hoping to talk about the world in a new way.Reporting for Baruch College, I’m Dasia Richardson.

AMBI: Box Opening Sounds 

Introduction: I had a chance to talk to Julio Richardson creator and owner of Bakery Inc. we talked about the in and outs of his company and the visuals he has for his company.

AMBI: Heater sounds

Track: I asked Julio about the origin of the company name and he took it back the slang used in his neighborhood.

Act:Julio: Bakery is a term ,a slang  we used to use . In a bakery they make bread So bread in the streets means you have money.The bakery is where you make your money at So that’s why we call the bakery the money spot That’s what bakery stands for.

Track: Julio wants the demographic of his brand to dive into all aspects of entertainment.

Act:Julio: The demographic where trying to reach, is that where trying to bring our style into the world, Where trying to bring it within music, within fashion, and with media and film.So that’s what where trying to do where trying to incorporate the world into  into getting to know the bakery brand what we stand for and what we are.

Track: Were living through hard times due to COVID-19 and I asked how this virus was affecting the business as a whole and Julio has lots to say.

Act:Julio: COVID has affected are business with a lot of our orders from over seas and with shipping. So things tend to take longer now that we have COVID. So it’s been slow for us but it’s gradually getting back to normal but we still have a problem with getting stuff delivered.So COVID kinda messed us up with the shipment and a lot of orders had to be put on back order. So it messes with our business as far as  not getting our products out to the people.

Track: I gathered Julio thoughts on how he wants his business to expand in the future and what  he’s visualize his company being as it continues.

Act: Julio: The thing we want for our business is for it to grow in the fashion industry so people are able to get our clothes worldwide, that’s one of the goals that we want. We also want to make sure the brand expands in all other aspects of the game. As far as fashion, as far as music,as far as media So that’s the goal for the brand we want to do a lot of stuff to incorporate everyone into our world.

Track: With the passion and certainty that Julio possesses you can tell that Bakery Inc can be one of the the most famous source of entertainment. Reporting from Baruch College, I’m Dasia Richardson.

For my pitch I’m going to ask my dad about his clothing line Bakery Inc that started a couple months ago. He seeks hoodies, tracksuits,hats etc. He runs his business from his home and through Instagram.My goal for my radio story is to get the in and outs of my dads business. What is his business, how has COVID affected his business,What are his future plans for his business. I also want to dive deep into how he promotes his business as well. I feel this conversation would be interesting to document.

A LIFE OF CAKES PHOTO ESSAY

What I want to focus on in my photo essay are Bronx landscapes. There’s so much beauty in the Bronx that people aren’t seeing that I feel need to be highlighted. Growing up here I saw many landscapes that helped mold me to who I am and exposing these landscapes are very important to me.

This topic Is relevant because the Bronx is becoming more gentrified as the years progress. I want to show the beauty’s of it’s authenticity before it becomes a whole neighborhood built on rich comfortability.