Over the past few months, Instagram has been introducing a ton of new features. From “stories” and live video, to advertisements and an updated post algorithm, users are sure to have noticed the difference.
Instagram’s most controversial change has been the post algorithm. In the past, users were shown photos in videos in chronological order, from newest to oldest. I, personally, preferred this style. As someone who checks the app throughout the day, it was easy to see a picture twice, and know there is nothing new further down in the feed. Now, posts are sorted by an advanced algorithm, placing things that Instagram thinks you’ll like closer to the top of your feed. This is great for some users. However, for users that follow a lot of pages, especially celebrities, this may cause a heavily skewed timeline, with extremely popular posts outshining the others.
These changes, while sometimes controversial, have helped Instagram to surpass the 500Million user milestone. They’ve added more than 100Million users in the last month, a very substantial rate of growth.
Instagram and it’s “sister” apps continue to grow and expand.
What do you think is the future of the Instagram lineup?
