I took a music class last term so I was well aware of just how profound repetition in music was. It might just be part of humanity genetic coding to find patterns in things in order to assimilate it faster. One of the most primitive parts of the brain keys into repetition and associates it whatever its connected to. It works for songs and commercials in order to force a culture of involuntary association. Which is why pop music is so popular, repeating a phrase triggers the entire song in one’s head. For example….

Never gonna give you up! Never gonna let you down!

Now what song automatically pops in people’s minds when they hear that? Obviously its rick rolling and that damn melody and the way the words are sung are stuck in your head.

Rick Astley – Never Gonna Give You Up

Yeah I just rick rolled all of you for my last post. Blame your brain for loving repetition. On the other hand that’s why I love Eminem, clever lyricist that doesn’t repeat himself and every line could be dissected for a close reading.