Sam Probber

Currently, I’m transitioning into a market research career and applying to MBA programs, and I was just appointed to the Weissman Dean’s Council.

I started my career as a Client Services Manager at Interior Design Magazine. My responsibilities included leading the optimization of our clients’ largest advertising campaigns across our print, digital and events platforms, and reporting back to clients on campaign success. The tasks varied from building dashboards for web analytics to editing native content. Additionally, I worked for the company’s research and consulting group, ThinkLab, as a Project Manager. I led our internal surveys to provide research content that was published in print and online. For clients, I planned and led the execution of projects, such as brand reputation studies, competitive analyses and M&A research. The work included drafting surveys and interview guides, and collaborating with consultants on final presentations.

Contact: [email protected]