Author Archives: j.russell

Tuesday the 20nd I visited the FIT Museum (Fashion Institute of Technology). As expected it was a fashion based museum which featured unique pieces that was inspired by different aspects of life. This exhibit features different clothing designs and styles that were inspired by common life events. Fashion designers are not only inspired by pop culture, but by sports, fast food logos, and the military.

The football jersey evening dress by Geoffrey Beene caught my eye because this was a piece from 1967. And to think about it, I can still see this being worn today by a fashion Idol like singer Rihanna. It merely shows how fashion has evolved over the decades but at at the same time, stayed still. Also, it shows that today’s style will always be connected to trends that were already established years ago.

Jeremy Scott uses the branding technique of McDonald’s for his 2014 collection for Moschino. Instead of writing McDonald’s under he uses his brand name “Moschino”. Although Mcdonald’s is already a well known food chain, the idea of using this brand technique in his high end line was very clever to me because not most people would think of walking around with a McDonald’s  logo as a fashion statement.

The difference between camouflage worn in the military and in high fashion is, “In high fashion, camouflage is about standing out rather than blending in. I thought that this Michael Kors camouflage pants suit was very dope. With the glasses and the piece in general, it looks very futuristic and it definitely stands out!

Overall, I enjoyed my visit at the FIT museum Although I wish it was a whole building full of fashion finds. Although it was just one section, I still learned a lot and it opened my eyes a lot to the thoughts and ideas that goes through designing clothes.