N.B.A is FIRST

 

This article, “N.B.A. Setting Twitter Record,” shows the relationship between social media and professional sports leagues such as the NBA. The NBA has a close relationship with Twitter, which is a form of social media. Each team in the NBA has it’s own twitter account as well as many individual players such as Lebron James and sports announcers such as Shaquille O’Neal. The article explains that the NBA has reached it’s 1 millionth viewer and is the first professional sports league to reach this amount of followers. This statistic is impressive because the article explains that only 20 twitter accounts have reached the 1 million viewer mark.

I believe the use of Twitter has given a positive impact in the sports community. As the NBA and it’s athletes become more involved with social media such as Twitter, fans become more connected with the league and its professionals. Fans get more insight on the thoughts of NBA athletes, interactions amongst athletes, the daily lives of these athletes, and other information such as important events, scores, news, and video links.