Nietzsche has recently declared God dead, people are selling out their families for money and hypocrisy is at an all time high. What happened to the American dream? Industrialization was supposed to bring about prosperity and better lives for everybody but only the people who had luck and timing on their side woke up from the nightmare. ‘There Will Be Blood’ depicts the negative effect industrialization had on people who weren’t clever enough not to be swindled, using Eli Sunday as a vessel to get that message across. Though Eli’s religious practices are far from conventional, he manages to gather a sizable congregation at the Church of the Third Revelation, most of whom believe in his dramatic antics.  He is a pastor, yet dire financial straits coerce him to denounce his faith in God for money. It’s ironic that the character he asks for help is the ‘sinner’ himself, the one who symbolizes Satan in this film. This particular aspect of the film truly highlights how powerful industrialization was at convincing people to go back on their word, betray their kin and to forget the fundamental values of human decency. ‘There Will Be Blood’  emphasizes the influence of greed and how not even the people chosen to guide others onto the right path are immune to it.