Questions for my Competitor

The competitor I will be focusing on is Friendsy. Some questions I would like to ask my competitor are:

  1. Why did you move from a website-only service to an app-only service and how has that improved your business?
  2. What is your most prevalent differentiating factor and why?
  3. How does your app create safety for the customer?
  4. What has been the hardest part about this process? if you could have done something differently, what would that be?

I would like to ask these questions because I believe they will help me understand my competitor a bit more and give me some insight into how they run their business, which will help me with the developing process of my idea. I want to know how they provide safety for their customers since this is a very important factor for me. If there has been any major obstacles they’ve had to overcome and how they did it. I believe all of these questions will help me visualise a little bit better how their app and team work towards making this app efficient and worthwhile for the student.

2 thoughts on “Questions for my Competitor

  1. KARIN FILIPOVA says:

    Hi Melissa,
    I think you have a good set of questions. The last one is especially helpful because it can give you insight on what to avoid, and how to navigate any problems that come your way. Also, people love talking about how they overcame struggle, so Friendsy would definitely want to answer that.

  2. Romi Kher says:

    Good questions and also try to get a couple broader questions in so that you understand how they view their own competitive landscape. How do they see this market evolving with Facebook being the big bully company that it is.

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