10/14/15

Gaby’s Daycare Center- Venture Idea (Elevator Pitch)

• Address your business’s Sustainability, Scalability, and Profitability
  • Business Sustainability: In this day in age and in the city we live in, rising costs are requiring both parents in a household to work. Along with the already clients of single mothers, childcare facilities are a very smart business opportunity. There will always be mothers (and fathers) needing the services and it is very important to the social development of children.
  • Scalability: Centers have roughly 60 or more children in a commercial location. We can open centers in low-income neighborhoods throughout the state. Then expand to other states.
  • Profitability: The weekly rate for a 2 year old in New York is about $280.50. The weekly rate for infants is $371.75. Payment options including HRA (government assistance). In addition, we are proud to partner with quality education and development programs to better serve our families. Some of the programs can include the new programs offered in NYC: Early Learn NYC and Universal Pre-K.

 

• What’s your value proposition?
  • Gaby’s Daycare Center will go above and beyond to make sure parents are comfortable with leaving their children in our care. We will have new technologies to help the children be tech savvy like the program ABC Mouse as well as help them create important social skills, which are needed to have a successful life.

 

• What problem are you solving?
  • Parents need a trustworthy place to leave their young children in while they work or continue their studies. We will be open from 8am to 6pm to accommodate the parents.

 

• Is the business viable?
  • My venture has the ability to survive because we will offer different services to the children. We will concentrate on low-income communities where we can receive payment from government agencies, which guarantees payment.

 

• Who are your target customers?
  • Working parents or parents who want to continue their studies.

 

• How’s the competition?
  • There are some independent daycare centers but our main competitor is Brightside Academy. They are a string of centers that will provide to the same target customers. The difference will be my experience and the extras provided to the children.

 

• How can you make money?
  • Income:
    • The weekly rate for a child 2 years old and over is about $280.50.
    • The weekly rate for infants is $371.75.

• • Some Expenses are:(can use bootstrapping techniques for most)
    • Rent
    • Children’s furniture – cribs, high-chairs, playpens, etc.
    • Commercial trash removal services
    • Business phone service
    • Fire alarm system
    • Health and liability insurance
    • Food/snacks
    • Funds to pay staff
    • Extra supplies- bottles, diapers, formula