MVP Concept:
The MVP concept I believe that is most suitable to my venture idea is the “Landing Page MVP”, I want to see how many students (target market) would be interested in a venture like this. Is there remotely any interest? I would love to give them a brief glimpse of what the venture is trying to do in a few words and see who is seeking this service. This would also be a good way to find reasonable assumptions based on the sign ups and metrics of reach of the landing page advert.
Platform:
For now, I am settled on using Instagram as the place to run my advert. Reason? I believe the age group target I have is 18-29 years old, most of them are fond of Instagram. Most of them are college students or college graduates. An advert regarding something they might be interested in can find a way to have better reach for the target market. However, I’m still contemplating and going back and forth between Instagram and Facebook. I believe there is also promise in Facebook, because the platform has more user-base but people aren’t that active through Facebook like Instagram – in my experience.
Ad-Design Concept / Landing Page:
It was hard making a landing page and finding a suitable website to make any design and work on them, I decided to do a prototype of the concept of the landing page I have in mind. And the ad concept was very simple but effective approach.
See below:
Hey Tausif,
Your landing page looks great! I like the colors you chose. What kind of ad are you going to post to Instagram?
Well I just updated the ad concept.