Yimo Bai

My brother likes to eat popsicles, but because he eats slowly, he often can’t finish eating before the popsicles melt.

After I tried to feel his happiness of eating popsicles while watching TV. I realized that real problem isn’t that the popsicle melts too fast, it’s that he can’t eat the popsicle leisurely.

So I designed a popsicle base to hold the melted syrup.

The wooden stick of the popsicle can be inserted into the hollow cuboid grip.

The bottom slot is also removeable, so it can convenient clean with no dead angle.

I believe this product designer can help him solve the current problem, so that he can enjoy the whole process of eating popsicles and watching TV more. He no longer need to worry about melted popsicles spilling out elsewhere.

Innovation is a combination of divergent creative thinking and solid execution. Creativity alone is not enough, you have to implement it effectively. Innovation is about figuring out what people really want, not what they say they want, so this also encourages designers to incorporate some design thinking.

Design thinking is a tool that allows us to see through the demand of the market, and help clarify the situation to define the actual problem. This allows the designer to design after have a full understanding of the user’s needs. In my opinion, design thinking is a methodology extracted from the experience of the design industry. As long as the designer can design in full accordance with this process, although not 100% guarantee the success of the design, but at least can avoid some unnecessary detours.
In these steps, DT proposes that the feeling is beyond any spoken words; for this reason, it encourages the designer to feel the user’s experience. By doing so, the designers can truly understand the user’s joy and pain through this feeling. In theory, the design will naturally be conceived in the designer’s mind after a full understanding of the user’s experience.