What is Graphic Design? -Susan Chen

At first I first perceived graphic design as the mere act of creating content but after reading this article, I now believe graphic design is more than typing letters on a page. It’s an interactive experiment, full of changes, rejections and precision to detail. It came to me as a surprise the fact that typography has been around for centuries ever since the development of language, as an outlet for distributing information. I never realized how old it was until it sunk in. Found on product packaging, posters, magazines, newspapers, webpages and much more, graphic design is inescapable in the world we live in, which gives me comfort to know that there will be some sort of opportunity out there for me as I declare this as my major. What stuck out to me was how relevant graphic design and typography affects the behavior of consumers. We live in a technologically advanced generation that relies heavily on quality of display and dramatic visualizations. Signage, logos, advertisements, packaging and webpage layout and color scheme can gravitate viewers and grab their attentions, whether it is just to send out a message or to convince them to purchase a product/service.

If I had one question to ask the author it would be, does graphic designs all have to be purely digital? I preferably enjoy hand drawn, hand crafted projects over adjusting images through a computer mouse digitally. I don’t know if it is just me but the fact that my ideas flow out of my brain, down into my hand then straight into a pencil gives me great satisfaction. Let me elaborate. Back in high school, I was in Architecture, technical drawing to be exact, and I hand drew the houses, floor plans and the New York skyline with just a wooden board, white paper, a t-square and a couple of pencils and rulers. Physically drawing with a pencil seems to now be a lost art form as we transition to the digital age, which is one of my biggest fear: something that I love so much has become outdated and obsolete.