What is Graphic Design ? –ChiAn Huang

When I first chose graphic design as my future career path, I simply interpreted graphic design as design in business advertising. After I have done the research, I see graphic design is not merely use in Business, but in our everyday life. It can be defined as applied art, surrounding in our daily life. According to the article, graphic design is a broad idea of the career; however, it can be very specific in different positions. Such as motion graphics, environmental graphics, advertising for commercial, and typographic. Everything we have seen or use that involves graphic design. It does not just amaze me, but also gives me confidence to explore deeper in this career. Moreover, I see the importance of how art connect to our world. Without it, marketing is unable to be affective. A product with a attractive package can also be more desirable for the customers. Therefore, graphic designer plays a important role. Also, publish industries is associated with graphic designer as well. With a well layout and design, books and magazine, its popularity and attention will be increased by customers. So, graphic design is such an important role that people could not imagine.

After reading the article, I have few questions are ready to be answered. In graphics’ career, what is the key factor that affect promotion? Is it more base on designers’ creativity or the strategies that cause a product’s popularity from customers? In my personal opinion, I think talent in creativity is always the core in this career. A creative idea can change the message of a product. Creativity adds value to differentiate from a product with a well design and a product without any packaging. Even though strategies can also cause a good feedback for a product, the product has no value in it. A creative design or layout can give value to a product in order to catch customers’ eyeballs. As a result, I think creativity also brings up the value of being a graphic designer.