Damien Balchand

The idea of analyzing texts is ultimately the method of understanding the whole piece of a text by studying multiple parts of the text. Authors tend to initially find a specific claim, or thesis, and then use multiple different lenses to further analyze that claim. These lenses include audience, purpose, genre, and media. The authors tend to connect with a certain group of people when they are writing, which makes the audience one of the most widely used lenses today. The purpose is much different than the claim and argument, mainly because it states why the author is discussing or writing about a certain topic within their text. Arguably the most important lenses used by the authors are ethos (author’s credibility), pathos (emotion/values), and logos (logical reasoning).