I saw this advertisement while looking at my Instagram stories. There’s quite a lot of them, which I unconsciously filter out, but this one actually managed to grab my attention for two simple reasons. I was hungry at the moment, and the ado toast depicted looks amazing. After doing some research the company behind it, Tender Greens, is a conceptual restaurant chain focusing on ingredient focused everyday meals. Analyzing the ad, the avocado toast itself is what catches your eye, however the “retainer,” the thing that keeps a viewers interest would be its description which lets you know about the quality of ingredients and recipe behind it. The kind of people interested in this type of food, their target market, would ultimately “swipe up,” to learn more, and they would be introduced to the restaurant, thus potentially earning them new customers. All in all, I think it’s a good ad. 

This was an advertisement that I have seen on multiple occasions on the subway when traveling between school and home. It is an ad for people under the age of 18, who can receive free lunches throughout the summer in participating public locations. The message is presented in a childish way, with the depiction of cartoon foods, which shows that it is targeting towards a younger audience.

I saw this ad on the Manhattan-bound 7 subway train and chose it because it was the most comical. The particular train car that I was on was only advertising one company, Jetty, a company for renter’s insurance. I found this advertisement for the company was best because it was the most relatable, comical, and interesting. Today, almost everyone owns a phone, therefore this would be relatable to everyone who owns a phone, that there is always a possibility of losing it. It is comical because it seems obvious to what the speaker’s voice and tone would sound like, annoyance and acute sarcasm. Finally, it is interesting because I did not know that “subway grates are just a little bit wider than phones” and it made me wonder if that “fact” was really true, drawing more attention to the ad.

I found this advertisement on the back of a Subway cargo truck while I was driving with my parents on the way back home. When I got this assignment, I was eager to find an ad with more complexities but the moment my eyes glanced at this sophisticated piece of work, I couldn’t resist myself from picking this ad. What caught my attention was the simplistic and everyday-like approach Subway used to market themselves. The bright colors symbolize a friendly welcome to all their customers. Most importantly, all the elements used work cohesively which assists Subway in conveying the overall message successfully and clearly that they offer fresh and healthy food.

 This is an ad for Seamless. I see ads for them pretty frequently while on the train. I remember seeing this specific ad while on the A train. It tries to catch people’s eyes by using really strong, vibrant colors. It also strongly aims to relate to city life as many New Yorkers would rather have food delivered right to their door rather than cook in their apartments.

It’s 10pm at night, and I’m waiting for the Q12 towards Little Neck when I see next to me a brightly lit advertisement as well a square of text obscuring a woman’s face.  It read “Another ugly bullsh*t ad” in all caps and large, bold Helvetica Neue typeface.  The fellow clearly wasn’t much for pleasantries.

Yet it resurfaced some memory of an ad I was quite intrigued by on my way home from school.  It was advertising a line of premium bedding and sheets from Brooklyn-based Brooklinen, a company successfully crowdfunded through a Kickstarter campaign with 1,733 backers pledging $236,888.  That’s $186,888 past the funding goal!  Mindless numbers aside, it’s clear that the company has a good product that a bunch of people want.  And with the advertisement I saw (not shown because I didn’t take any pictures), it’s clear Brooklinen wants to appeal to as many potential customers as well as passing onlookers as possible — except your average white male.

Oddly enough, each panel of the ad featured a different couple.  On the far left panel was a happy elderly couple having a pillow fight — presumably Brooklinen Plush Down  Pillows, easier on impact.  To its right was a gay couple cuddling, and to the right of that a shot of three pairs of feet under some soft Brooklinen sheets.  Another panel to the right were two young women in bed with a dog, and finally a panel with a black family enjoying more Brooklinen products.  It wasn’t long before I started asking myself “where’s the young, straight white couple?”

I’m a bit skeptic of the advertisement, but in the end it’s harmless.  More sheets for everyone!

I first saw this advertisement in my art history class and it immediately got my attention. This advertisement was made by the Guerrilla Girls which is run by female artists and uses strong imagery to get the viewers attention. I choose this ad because the colors really stood out to me and brought up an important issue that I never thought about before. Although this ad focuses on paintings at the Met I think it can also relate to the other art museums around the world.

I found this advertisement posted on the walls of Elmhurst Avenue as I exited the subway. It immediately caught my attention with its colorful and eye-catching drawings. My initial reaction to this was that it seemed like a fun and vibrant poster. Upon closer inspection, I realized that the poster depicted various musical instruments, landmarks, subway scenery, and people within it. I assume that this poster was drawn to celebrate the stimulating lives that the people within Harlem lead. From this poster alone, one can draw the conclusion that Harlem was probably an exciting place to be.

This is a recent ad which sparked a huge outrage online. Nike chose to release this ad on their 30th anniversary of the “Just Do It” slogan showing their backing of Colin Kaepernick. I chose this ad because it’s really funny reading all the tweets that people posted. They got so mad and the #NikeBoycott started trending. I’m sure the couple hundred dollars that they spend a year will really hurt this multi billionaire company. The same company that in 2018 was named as the most valuable global apparel brand. Global. They did a similar thing when Serena Williams was banned from wearing her cat suit.