Manifestos serve as a declaration of an individuals or parties policies, goals, intentions and motives. While this declaration does a vital role in describing them, we must also acknowledge that these pieces also hold the intent of persuasion. Manifestos shows how the authors acknowledge the absolute urgency of the issues present and that they know proper steps that will not just fix, but conquer the issue. They then state the importance of the readers, stating how each reader has tremendous amounts of power and how their commitment is vital in the effort of conquer the problem. In order to achieve all of these points and persuade the readers to join their movement, authors turn to the use of radical language.
The use of radical language in manifesto’s not only set them apart from other outlets that discuss either the manner in more passive or not at all, but it also represents their character. It shows the true raw emotions that the author/group holds towards the issues present and the dedication they possess and use towards conquering the issues. In the Black Panther Party Platform and S.C.U.M. Manifesto they discuss the the black rights moment and the feminist movement , respectively. Through radical language they are able to successfully motivate and persuade their targeted audience to join their movement by; educating them of the issues and its background, stating what has to occur for the issue to be conquered and how they are dedicated to the cause and need your assistance.
The Black Panther Party Platform for example acknowledges the desires of the their audience and uses radical language in establishing they also have the same desires. By using the word “we” they represent what they want, but it also subconsciously causes the leader to include themselves with the word we. Thus when they do recognize this, the readers essentially already links themselves to the group. They differentiate themselves from other groups by not just asking for rights, but demanding them. They provide examples of the injustices that they have incurred and blame those who caused it, thus following the famous quote “An enemy of my enemy is my friend”. This leads the readers to stimutameously truly see the absolute urgency of the problems but to also grow more passionate about it.
The S.C.U.M. Manifesto also does the same by acknowledging how society degrades women and places them in a low level of social hierarchy. Then through the use of radical language, empowers the readers by establishing how men have their abundance of flaws too. This use of radical language is extremely vital in the success of this manifesto because it allows them to be literally the only group that is both attacking and insulting men by exploiting their flaws. While the readers may have originally read the articles with the thoughts that women should have equal rights, they leave with the thoughts of; men have a lot of flaws themselves, women should demand their equal rights, women are an essential part in both society and men and quitting is not the answer. Through all this they see how S.C.U.M. wants to and will obliterate all these problems and that they are literally the only group that is willing to do so radically.