Glow Art Festival Illuminates a Beach

Janet Echelman took an entire week to prepare her project for this year’s Glow in Santa Monica, Calif. Fifteen international artists were created these one-night-only installations on the Santa Monica Pier and the surrounding sand. In this year’s Glow, artists focused more on individual arts than on the mainstream art world of museums and galleries. In the festival, artists asked people to download a smartphone app, and then wave the phones toward the south of the pier, and the color of the screen will change. Also they asked crowd members to dance inside a translucent dome, and their shadows visible to an audience outside.  Marc Pally, Glow’s artistic director said, “We think less art can be more powerful.”danceGLOW PHONE NET

http://www.nytimes.com/2013/09/30/arts/design/glow-art-festival-illuminates-a-beach.html

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