Most Powerful Women In Business
On September of 2014, Fortune magazine came out with 50 Most Powerful Women in Business. The MPW list (Most Powerful Women) was started in 1998 to give recognition to influential women in the business world. Besides listing the ranking of these women, Fortune provides their age, title, company name and industry. According to Fortune Editors, they considered four criteria:
- The size and importance of the woman’s business in the global economy
- The health and direction of the business
- The arc of the woman’s career (resume and runway ahead)
- Social and cultural influence
The 2014 list included a record high of 24 women CEOs. Which includes:
- Ginni Rometty: CEO of IBM
- Mary Barra: Auto industry’s first female CEO of General Motors
- Indra Nooyi: CEO of PepsiCo
- Marillyn Hewson: CEO of Lockheed Martin
Besides the increase of women CEOs, the success of women can be seen in the type of industry they thrived in when comparing to Fortune’s 1998 list. Most of the 50 women in the 1998 list succeed in industries that focused on creativity: advertising, media, entertainment, and publishing. For example, Oprah Winfrey was ranked second for her influence in the entertainment industry. As the Julie Creswell, author of 1998 list, pointed out, “No top women at blue-chip firms like IBM, Dell, Compaq, or Intel.” In order to be deem blue-chip, the company has to be nationally recognized, and financially stable. To comment on this achievement, Jennifer Reingold writes, “Creativity is still a requirement for success, of course, but you no longer have to work in a ‘creative’ industry to advance as a woman.”
Fairchild, Caroline, Beth Kowitt, Colleen Leahey, and Anne VanderMey. “Most Powerful Women 2014”. Fortune. September 2014. Web
McCoy, Kevin. “Fortune’s 50 Most Powerful Women in Business”. UsaToday. September 18 2014. Web
Creswell, Julie. “Ranking The 50 Most Powerful Women Fortune’s First Annual Look at the Women who Influence Corporate America”. Fortune Archive. October 12, 1998. Web
So my biggest comment is about sources. First who is Jennifer Reingold? You quote her writing, but she’s not in the work cited!! Is she quoted in one of the other articles? If so you have to be clear about that. If she is quoted in one of the other articles it makes me wonder if the angle of your short (the changes in the list suggest that women don’t have to be in a creative industry to be leaders any more) isn’t also in one of your source articles.