st1\:*{behavior:url(#ieooui) }
<!– /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:””; margin:0in; margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:12.0pt; font-family:”Times New Roman”; mso-fareast-font-family:”Times New Roman”;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.25in 1.0in 1.25in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} –>
/* Style Definitions */
table.MsoNormalTable
{mso-style-name:”Table Normal”;
mso-tstyle-rowband-size:0;
mso-tstyle-colband-size:0;
mso-style-noshow:yes;
mso-style-parent:””;
mso-padding-alt:0in 5.4pt 0in 5.4pt;
mso-para-margin:0in;
mso-para-margin-bottom:.0001pt;
mso-pagination:widow-orphan;
font-size:10.0pt;
font-family:”Times New Roman”;
mso-ansi-language:#0400;
mso-fareast-language:#0400;
mso-bidi-language:#0400;}
It was hard to find articles about fashion but I found one in Naked Capitalism. The article was about American consumption. This connects to fashion. Shopping for clothes whether luxury or affordable is a way to buy into the idea of fashion. For many people buying expensive clothes shows their status.
The article is entitled “Is Retail Therapy Ending in America?” I found this article interesting because Americans like to go shop to feel better about themselves. This is increased with credit cards. It gives people license to shop for many things.
The one thing that is big expense is luxury goods such as designer clothing and luxury cars. Upper class and middle class Americans spend their wages with these types of commodities.
However the recession has given a shift in spending habits. According to the article consumption has gone down. According to Pamela Danziger president of Unity Marketing “Over the past year some affluent Americans have simply given up the fight to keep up with the Joneses” I think this quote sums up the article.
I believe that wealthy Americans are feeling the effects of the recession with their retail therapy. I think they can afford food insurance and other necessities. I think the extra miscellaneous hitting them hard financially. The fact that this group of people are going to outlet malls and looking sales just like the working class says something.
Dhanha Bien-Aime
